E-commerce Social Media Manager

Placements24; LegKraal Gate; Hybrid; ZAR 420,000 - 540,000; Full time

Benefits offered by this job

Hybrid work

Health insurance

Dental insurance

Vision insurance

Paid time off

Career development

Job summary

Placements24 is seeking an experienced and strategic E-commerce Social Media Manager to oversee our online community and social channels. This hybrid role combines remote content planning with in-office collaboration in Mahikeng to drive brand awareness, traffic, and sales.

You will handle content creation, community engagement, paid campaigns, and performance analysis, reporting insights to marketing and sales.

Qualifications

• 3–5 years of social media management, ecommerce-focused.
• Proven success in driving engagement and sales.
• Experience with content creation and paid social campaigns.
• Proficient in SM tools and analytics.

Responsibilities

• Develop and implement a comprehensive social media strategy aligned with ecommerce goals.
• Create, curate, and schedule content across platforms.
• Manage and grow online community, engage followers.
• Plan and execute paid social campaigns to drive conversions.
• Monitor trends, analyze metrics, and provide actionable insights.
• Collaborate with marketing and sales for cohesive messaging.

Skills

Social media strategy

Content creation

Community management

Paid campaigns

Analytics

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Hootsuite

Sprout Social

Analytics platforms

Job description

About the Role

Our client is seeking an experienced and strategic E-commerce Social Media Manager to oversee their online community and social media presence. This hybrid role requires a creative individual who can develop and execute engaging social media strategies that drive brand awareness, traffic, and sales for their e-commerce business. You will be responsible for content creation, community management, social media advertising, and performance analysis. The position offers a blend of remote flexibility and requires regular in-office collaboration in Mahikeng for team meetings and strategic planning. This is a key role in shaping our brand's online narrative and connecting with our customers effectively.

Key Responsibilities

• Develop and implement a comprehensive social media strategy aligned with e-commerce goals and brand guidelines.
• Create, curate, and schedule compelling content across all relevant social media platforms.
• Manage and grow the company's online community, engaging with followers and responding to inquiries.
• Plan and execute paid social media advertising campaigns to reach target audiences and drive conversions.
• Monitor social media trends, analyze performance metrics, and provide regular reports with actionable insights.
• Collaborate with the marketing and sales teams to ensure cohesive brand messaging and integrated campaign efforts.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• 3-5 years of experience in social media management, with a focus on e-commerce.
• Proven success in developing and executing social media strategies that drive engagement and sales.
• Proficiency with social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms.
• Strong content creation skills (copywriting, basic graphic design, video editing).
• Excellent communication, interpersonal, and analytical skills.

Benefits

• Competitive salary and performance-based bonuses.
• Hybrid work model offering flexibility and in-office collaboration.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and company holidays.
• Opportunities for professional development and continuous learning in digital marketing.