E-commerce Platform Manager

Placements24; Cape Town; Hybrid; ZAR 480,000 - 750,000; Full time

Benefits offered by this job

Hybrid work model

Competitive salary with annual bonus

Health, dental, and vision insurance

Employee discount on company products

Career development opportunities

Job summary

Placements24 is seeking an experienced E-commerce Platform Manager to oversee and optimize online sales channels. This hybrid role combines strategic planning with hands-on management of the e-commerce website, ensuring a seamless customer journey.

You will collaborate with IT, marketing, and operations to drive sales growth and enhance user experience through platform enhancements and digital marketing initiatives.

Qualifications

• 3+ years of experience in e-commerce management or a similar role.
• Proficiency with e-commerce platforms and their capabilities (Shopify, Magento, WooCommerce).
• Experience with web analytics tools (e.g., Google Analytics) and CRM systems.
• Experience with digital marketing strategies including SEO, SEM, email marketing, and social media advertising.

Responsibilities

• Manage day-to-day operations of the e-commerce platform including catalog management, orders, and site maintenance.
• Develop and execute strategies to improve conversion rate, AOV, and CLV.
• Collaborate with marketing on campaigns, promotions, and SEO/SEM initiatives.
• Analyze website performance, customer behavior and sales data to identify improvements.
• Oversee integration of third-party tools to enhance functionality and customer experience.
• Ensure mobile-responsiveness, usability, and regulatory compliance.

Skills

E-commerce management

Hybrid teamwork

Project management

Communication

Digital marketing

Education

Bachelor's degree in Business/Marketing

Tools

Shopify

Magento

WooCommerce

Job description

About the Role

Our client seeks an experienced E-commerce Platform Manager to oversee and optimize their online sales channels. This hybrid role involves strategic planning and hands-on management of the e-commerce website, ensuring a seamless and engaging customer journey. You will work closely with IT, marketing, and operations teams to drive sales growth and enhance user experience. The ideal candidate possesses a deep understanding of e-commerce best practices, platform technologies, and digital marketing, and is adept at balancing strategic vision with operational execution within a dynamic business environment.

Key Responsibilities

• Manage the day-to-day operations of the e-commerce platform, including product catalog management, order processing, and website maintenance.
• Develop and execute strategies to improve website conversion rates, average order value, and customer lifetime value.
• Collaborate with marketing teams on campaigns, promotions, and SEO/SEM initiatives to drive qualified traffic.
• Analyze website performance metrics, customer behavior, and sales data to identify areas for improvement and growth opportunities.
• Oversee the integration of third-party tools and services to enhance platform functionality and customer experience.
• Ensure the website is mobile-responsive, user-friendly, and compliant with all relevant regulations.

Requirements

• 3+ years of experience in e-commerce management or a similar role.
• Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and their capabilities.
• Proficiency in web analytics tools (e.g., Google Analytics) and CRM systems.
• Experience with digital marketing strategies, including SEO, SEM, email marketing, and social media advertising.
• Excellent project management and communication skills, with the ability to work effectively in a hybrid team structure.
• Bachelor's degree in Business, Marketing, or a related field.

Benefits

• Competitive salary with annual bonus potential.
• Hybrid work model offering flexibility between home and office.
• Comprehensive health, dental, and vision insurance plans.
• Generous employee discount on company products.
• Opportunities for career advancement and professional development.