E-commerce Performance Analyst

Placements24; Gqeberha; Hybrid; ZAR 400,000 - 650,000; Full time

Benefits offered by this job

Competitive salary

Remote work flexibility

Health benefits

Professional development resources

Career advancement opportunities

Job summary

Placements24 is seeking a highly analytical E-commerce Performance Analyst to join our fully remote team. The role focuses on analyzing large data sets to uncover trends, optimize online sales, and deliver actionable insights that drive growth.

Collaboration with marketing, sales, and product teams will translate data into strategic recommendations from home. The ideal candidate combines a strong quantitative background with excellent data visualization skills and a deep understanding of

Qualifications

• Bachelor's degree in a quantitative field (Statistics, Mathematics, Economics, CS) or equivalent.
• Proven experience as a Data/Business Analyst with ecommerce focus.
• Strong proficiency in SQL, Excel, and statistical tools (R, Python).
• Experience with web analytics platforms (GA/Adobe Analytics).
• Excellent data visualization skills using Tableau, Power BI, or similar.

Responsibilities

• Analyze ecommerce data to identify trends, patterns, and opportunities for sales and conversion optimization.
• Develop and maintain dashboards/reports for website traffic, sales, and marketing campaigns.
• Assess marketing campaign performance across channels (paid search, social, email).
• Provide actionable insights to improve UX, site performance, and profitability.
• Collaborate with marketing, sales, and product teams to define data requirements and ensure data accuracy.
• Conduct user journey analysis to identify friction points and improvement areas.
• Stay updated on ecommerce analytics best practices and trends.
• Use statistical methods to forecast sales and assess initiative impact.
• Present findings clearly to stakeholders.

Skills

SQL

Excel

R

Python

Data analysis

Tableau

Power BI

Analytics

Communication

Education

Bachelors in Statistics, Mathematics, Economics or CS

Tools

Google Analytics

Adobe Analytics

Tableau

Power BI

Job description

About the Role Our client, a leading online retailer, is looking for a highly analytical and results-driven E-commerce Performance Analyst to join their team. This fully remote position will play a crucial role in analyzing vast amounts of data to identify key trends, optimize online sales performance, and provide actionable insights to drive business growth. The ideal candidate will have a strong quantitative background, exceptional data visualization skills, and a deep understanding of e-commerce metrics and analytics tools. You will work closely with the marketing, sales, and product development teams to translate data into strategic recommendations. This is an excellent opportunity for a data enthusiast passionate about uncovering the drivers of online success and contributing to the strategic direction of the business from the comfort of their own home. This role is remote and open to candidates across South Africa, with primary contact and team interaction potentially focused around Port Elizabeth.

Key Responsibilities

• Analyze e-commerce data to identify trends, patterns, and opportunities for sales and conversion rate optimization.
• Develop and maintain dashboards and reports to track key performance indicators (KPIs) for website traffic, sales, customer behavior, and marketing campaigns.
• Conduct in-depth analysis of marketing campaign performance across various channels (e.g., paid search, social media, email).
• Provide actionable insights and recommendations to improve user experience, website performance, and overall profitability.
• Collaborate with cross-functional teams to define data requirements and ensure data accuracy.
• Perform user journey analysis to identify friction points and areas for improvement.
• Stay current with industry best practices and emerging trends in e-commerce analytics and data science.
• Utilize statistical methods to forecast sales and assess the impact of strategic initiatives.
• Present findings and recommendations to stakeholders in a clear and concise manner.

Requirements

• Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or a related quantitative field.
• Proven experience as a Data Analyst, Business Analyst, or similar role, with a focus on e-commerce.
• Strong proficiency in data analysis tools such as SQL, Excel, and statistical software (e.g., R, Python).
• Experience with web analytics platforms like Google Analytics, Adobe Analytics, or similar.
• Excellent data visualization skills using tools like Tableau, Power BI, or similar.
• Strong understanding of e-commerce metrics, KPIs, and online marketing principles.
• Excellent analytical, problem-solving, and critical-thinking skills.
• Ability to communicate complex data insights to non-technical stakeholders.
• Experience working in a remote environment is advantageous.

Benefits

• Our client offers a competitive salary commensurate with experience, along with comprehensive health benefits and performance-based incentives.
• This fully remote position provides exceptional flexibility and work-life balance.
• Employees have access to professional development resources, including online courses and training programs to enhance their analytical skills.
• You'll be part of a collaborative and supportive team that values data-driven decision-making and innovation.
• Opportunities for career advancement within the company are available.
• We are committed to fostering a positive and inclusive remote work culture.