E-commerce Manager - Sporting Goods

Placements24; Benoni; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Hybrid schedule in Benoni

Job summary

Placements24 is seeking an experienced E-commerce Manager to lead the online sales channel for a prominent retailer in Benoni, Gauteng. You will develop and execute the digital commerce strategy to drive online revenue growth, enhance customer experience, and expand market reach.

The role requires 5–7 years of e-commerce leadership, expertise in Shopify/Magento/WooCommerce, and strong digital marketing skills to optimize product catalog, promotions, and customer journeys.

Qualifications

• Bachelor's degree in Marketing, Business Administration, E-commerce, or related field.
• 5–7 years of experience in e-commerce management with a proven sales growth track record.
• Strong understanding of online retail, digital marketing, and sports retail.
• Proficiency with e-commerce platforms (Shopify/Magento/WooCommerce), CMS, and analytics tools.

Responsibilities

• Develop and execute a comprehensive e-commerce strategy to meet sales targets.
• Manage and optimize the online store for a seamless customer journey.
• Oversee all digital marketing activities (SEO/SEM/social/email).
• Analyze performance and customer data to identify growth opportunities.
• Manage online product catalog, pricing, and imagery.
• Drive online merchandising and promotional strategies.
• Oversee e-commerce budget, ROI tracking, and spend optimization.
• Lead order fulfillment, shipping logistics, and online customer service.
• Collaborate with marketing, IT, and operations for alignment.
• Stay updated on e-commerce best practices and competitors.

Skills

E-commerce management

Google Analytics

Digital marketing

Cross-functional collaboration

Education

Bachelor's degree in Marketing, Business Admin, E-commerce, or related field

Tools

Shopify

Magento

WooCommerce

CMS

Job description

About the Role

Our client, a prominent retailer in the sporting goods sector, is seeking an experienced E-commerce Manager to lead their online sales channel in Benoni, Gauteng . This role is responsible for developing and executing the digital commerce strategy to drive online revenue growth, enhance customer experience, and expand market reach. The E-commerce Manager will oversee all aspects of the online store, including website management, digital marketing, inventory optimization, and customer service. This position requires a strategic thinker with a strong understanding of online retail, digital marketing, and the sports apparel and equipment market.

Key Responsibilities

• Develop and implement a comprehensive e-commerce strategy to achieve sales targets and growth objectives.
• Manage and optimize the company's e-commerce website, ensuring a user-friendly interface and seamless customer journey.
• Oversee all digital marketing activities, including SEO, SEM, social media marketing, email marketing, and affiliate programs.
• Analyze website performance, customer behavior, and sales data to identify trends and opportunities for improvement.
• Manage online product catalog, ensuring accurate descriptions, pricing, and imagery.
• Develop and execute online merchandising and promotional strategies.
• Manage the e-commerce budget effectively, tracking ROI and optimizing spend.
• Oversee order fulfillment, shipping logistics, and customer service for online sales.
• Collaborate with marketing, IT, and operations teams to ensure alignment of e-commerce initiatives.
• Stay up-to-date with e-commerce best practices, emerging technologies, and competitor activities.
• Manage relationships with third-party e-commerce platforms and service providers.
• Drive conversion rates and average order value through continuous optimization.

Requirements

• Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
• Minimum of 5-7 years of experience in e-commerce management, with a proven track record of driving online sales growth.
• Strong understanding of the sporting goods market and consumer behavior within this sector.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce), CMS, and analytics tools (e.g., Google Analytics).
• Expertise in digital marketing channels (SEO, SEM, Social Media, Email Marketing).
• Excellent analytical, strategic thinking, and problem-solving skills.
• Strong project management and organizational abilities.
• Effective communication and interpersonal skills, with the ability to collaborate cross-functionally.
• Experience in managing online merchandising, promotions, and customer experience.
• Ability to work in a fast-paced, results-oriented environment.
• Willingness to work a hybrid schedule based in Benoni, Gauteng .

Benefits

Our client offers a competitive salary package, complemented by performance-based incentives. Employees receive a comprehensive medical aid plan and are enrolled in a retirement fund. Opportunities for professional development and training are provided, including access to industry conferences and online courses. Join a dynamic team within a growing retail organization where your expertise will contribute directly to the company's online success and expansion.