E-commerce Growth Marketing Specialist (Hybrid)

Placements24

Upington

Hybrid

ZAR 180,000 - 300,000

Full time

8 days ago

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Benefits offered by this job

Competitive salary

Health benefits

Paid leave

Hybrid work

Job summary

WhatJobs Direct in Upington, Northern Cape seeks a results-oriented E-commerce Digital Marketing Specialist to drive traffic, engagement and sales for our online store. You will implement SEO, SEM, social media, email campaigns and content creation in collaboration with the marketing manager.

This hybrid role offers office collaboration with remote flexibility and opportunities to develop digital marketing expertise.

Qualifications

1-3 years of digital marketing experience focused on e-commerce or online advertising.
Familiar with SEO best practices and tools like Google Search Console and SEMrush.
Experience managing SEM campaigns (Google Ads) and bidding strategies.
Strong writing, communication, and analytical abilities with data-driven decision making.
Degree preferred: Marketing, Business Administration, Communications, or related field.

Responsibilities

Implement and optimize SEO strategies to improve organic rankings and traffic.
Plan, execute, and monitor paid search campaigns across platforms like Google Ads.
Create and distribute content for social media and email newsletters.
Manage social media ads to reach target audiences and drive conversions.
Analyze campaign performance with analytics tools and generate regular reports.
Identify trends and opportunities to optimize campaigns and growth.
Collaborate with marketing to plan content calendars and campaigns.
Conduct keyword research and competitor analysis for strategy guidance.
Support A/B testing to improve conversion rates.
Stay up-to-date with digital marketing trends and best practices.