E-commerce Analyst

Placements24; LegKraal Gate; On-site; ZAR 450,000 - 750,000; Full time

Benefits offered by this job

Competitive salary

Bonus potential

Access to advanced data tools

Professional development

Data-centric environment

Job summary

Placements24 in Mahikeng, North West, invites an analytical E-commerce Analyst to join our online business. You will interpret data to drive strategic decisions, track KPIs, analyze sales trends, and assess marketing campaign effectiveness.

You will develop dashboards, visualize findings, and translate insights into actionable recommendations for growth, focusing on optimizing online performance and profitability.

Qualifications

• Bachelor's degree in Statistics, Mathematics, Economics, Business Analytics, or related quantitative field.
• Minimum of 3 years of experience as an E-commerce Analyst or in a similar data analysis role.
• Proficiency with advanced Excel, SQL, and data visualization tools (Tableau, Power BI).
• Strong understanding of web analytics platforms such as Google Analytics.
• Experience translating data into actionable business insights.
• Excellent communication and presentation skills.

Responsibilities

• Track, analyze, and report on key e-commerce performance metrics, including sales, traffic, conversion rates, and customer lifetime value.
• Conduct in-depth analysis of customer behavior, purchase patterns, and segmentation to identify trends and opportunities.
• Analyze the performance of digital marketing campaigns (SEO, SEM, social media, email) and provide insights for optimization.
• Develop dashboards and reports to visualize data and communicate findings to stakeholders across the business.
• Identify areas for website and user experience improvements based on data analysis and user feedback.
• Collaborate with marketing, sales, and product teams to support data-driven decision-making.

Skills

Advanced Excel

SQL

Tableau

Power BI

Google Analytics

Data interpretation

Communication skills

Education

Bachelor's degree in Statistics, Mathematics, Economics, Business Analytics, or related quantitative field

Tools

Tableau

Power BI

SQL

Job description

About the Role

Our client is seeking a highly analytical and detail-oriented E-commerce Analyst to join their team in Mahikeng, North West. This role is vital for interpreting complex data to provide actionable insights that drive strategic decisions for our online business. You will be responsible for tracking key performance indicators (KPIs), analyzing sales trends, customer behavior, and marketing campaign effectiveness to identify opportunities for growth and optimization. We are looking for a data-driven individual with strong quantitative skills and a deep understanding of the e-commerce landscape, who can translate data into clear, concise recommendations for improving online performance and profitability, contributing significantly to the company's strategic planning and market position.

Key Responsibilities

• Track, analyze, and report on key e-commerce performance metrics, including sales, traffic, conversion rates, and customer lifetime value.


• Conduct in-depth analysis of customer behavior, purchase patterns, and segmentation to identify trends and opportunities.


• Analyze the performance of digital marketing campaigns (SEO, SEM, social media, email) and provide insights for optimization.


• Develop dashboards and reports to visualize data and communicate findings to stakeholders across the business.


• Identify areas for website and user experience improvements based on data analysis and user feedback.


• Collaborate with marketing, sales, and product teams to support data-driven decision-making.

Requirements

• Bachelor's degree in Statistics, Mathematics, Economics, Business Analytics, or a related quantitative field.


• Minimum of 3 years of experience as an E-commerce Analyst or in a similar data analysis role.


• Proficiency with data analysis tools and techniques, including advanced Excel skills, SQL, and data visualization software (e.g., Tableau, Power BI).


• Strong understanding of web analytics platforms such as Google Analytics.


• Experience in interpreting e-commerce data and translating it into actionable business insights.


• Excellent communication and presentation skills, with the ability to explain complex data to non-technical audiences.

Benefits

• Competitive salary and potential for performance-based bonuses.


• Opportunity to work in a growing e-commerce company located in Mahikeng.


• Access to advanced data analysis tools and platforms.


• Professional development opportunities to enhance analytical skills and industry knowledge.


• A data-centric environment that values insights and strategic decision-making.