Digital Media Manager - WhatJobs Direct

Placements24; Sandton; Hybrid; ZAR 420,000 - 720,000; Full time

Benefits offered by this job

Medical aid

Retirement fund

Performance-based bonuses

Training & development

Job summary

Placements24 in Sandton is seeking a Digital Media Manager to lead digital strategies across social, search and content to boost engagement and brand visibility. The role blends in-office collaboration with remote flexibility, leveraging data to optimize campaigns and deliver measurable results.

You will manage budgets, oversee content, monitor trends, and report performance using Google Analytics and ad platforms, collaborating with creators and vendors to strengthen our Gauteng market

Qualifications

• Minimum 4 years of experience in digital media management or online advertising.
• Proven experience in developing and executing digital marketing campaigns.
• Strong understanding of SEO, SEM, social media marketing and content marketing.

Responsibilities

• Develop and implement comprehensive digital media strategies across platforms (social, search, display).
• Manage and optimize paid digital advertising campaigns to maximize ROI.
• Oversee the company's social media presence, including content creation and engagement.
• Collaborate with content creators to optimize digital content for SEO and audience engagement.
• Monitor trends and competitor activity; provide insights and recommendations.
• Analyze campaign performance using analytics tools and generate regular reports.
• Manage relationships with digital advertising vendors and partners.
• Contribute to website content and user experience improvements.
• Stay up‑to‑date with the latest digital marketing technologies and best practices.

Skills

Analytical skills

Communication skills

Budget management

Education

Bachelor's degree in Marketing/ Digital Media/ Communications

Tools

Google Ads

Facebook Ads Manager

Google Analytics

Job description

About the Role

Our client, a prominent entity in the Media & PR industry, is seeking a skilled Digital Media Manager to join their team in Sandton, Gauteng . This role is central to developing and executing innovative digital media strategies that drive engagement, increase brand visibility, and achieve marketing objectives. The ideal candidate will possess a strong understanding of the evolving digital landscape, including social media, paid advertising, SEO, and content marketing. You will be responsible for managing the company's online presence, optimizing campaigns, and analyzing performance data to inform future strategies. This hybrid role offers a blend of in-office collaboration and remote flexibility, allowing for a dynamic work experience. The successful candidate will be a strategic thinker with a passion for digital innovation and a proven ability to deliver measurable results. Join us in Sandton and play a key role in shaping our digital footprint.

Key Responsibilities

• Develop and implement comprehensive digital media strategies across various platforms (social media, paid search, display, etc.).
• Manage and optimize paid digital advertising campaigns to maximize ROI.
• Oversee the company's social media presence, including content creation, scheduling, and community engagement.
• Collaborate with content creators to ensure digital content is optimized for search engines and audience engagement.
• Monitor digital media trends and competitor activities, providing insights and recommendations.
• Analyze campaign performance using analytics tools (e.g., Google Analytics, social media insights) and generate regular reports.
• Manage relationships with digital advertising vendors and partners.
• Contribute to the development of website content and user experience improvements.
• Stay up-to-date with the latest digital marketing technologies and best practices.

Requirements

• Minimum of 4 years of experience in digital media management, social media marketing, or online advertising.
• Proven experience in developing and executing successful digital marketing campaigns.
• Strong understanding of SEO, SEM, social media marketing, and content marketing principles.
• Proficiency with digital advertising platforms (e.g., Google Ads, Facebook Ads Manager) and analytics tools.
• Excellent analytical skills and the ability to interpret data to drive strategic decisions.
• Strong written and verbal communication skills.
• Experience in managing budgets for digital media campaigns.
• Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
• Ability to work effectively in a hybrid work environment.
• Knowledge of the Gauteng market trends is beneficial.

Benefits

Our client offers a competitive salary, a comprehensive benefits package including medical aid and a retirement fund, and opportunities for professional growth. This hybrid role allows for a flexible work arrangement, combining collaboration at our modern Sandton office with remote work. We provide a dynamic and supportive team environment, fostering innovation and creativity. Further benefits include performance-based bonuses and access to cutting-edge digital marketing tools and training. Join a leading team and shape the future of our digital presence.