Digital Marketing Specialist - Social Media & Content Creation

Placements24; LegKraal Gate; In loco; ZAR 240.000 - 360.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical aid

Paid leave

Employee discounts

Team-building activities

Descrizione del lavoro

Placements24 in Mahikeng, North West is seeking a Digital Marketing Specialist to enhance our online presence through engaging social media content and digital campaigns.

You will create compelling posts and visuals, manage social channels, and support broader marketing initiatives, collaborating with the marketing team to boost brand visibility and audience engagement.

This office-based role offers opportunities for professional growth in a dynamic retail environment.

Competenze

• Bachelor's in Marketing, Communications, Digital Media, or related field.
• 1–3 years in digital marketing focusing on social media.
• Proven ability to create engaging social content.
• Experience with social tools like Hootsuite and Buffer.
• Basic graphic design and video editing skills a plus.
• Strong writing, editing, and proofreading.
• Understanding of social media analytics and KPIs.
• Excellent communication and teamwork skills.
• Office-based in Mahikeng, North West.

Mansioni

• Develop, schedule, and publish content across social platforms.
• Create written and visual content: posts, graphics, videos, blogs.
• Monitor channels for trends, feedback, and engagement.
• Respond to comments and messages in a brand-consistent way.
• Assist in digital campaigns including email and paid social.
• Analyze metrics and provide content optimization insights.
• Collaborate with design to ensure brand consistency.
• Stay updated on social media trends and best practices.

Conoscenze

Content creation

Social media management

Writing & editing

Analytics & KPIs

Team collaboration

Formazione

Bachelor's degree in Marketing or related field

Strumenti

Hootsuite

Buffer

Descrizione del lavoro

About the Role Our client, a vibrant retail brand, is seeking an enthusiastic and creative Digital Marketing Specialist. This position, based in our Mahikeng, North West office, will focus on enhancing our online presence through engaging social media content and effective digital campaigns. You will be responsible for creating compelling content, managing social media channels, and supporting broader digital marketing initiatives. We are looking for a candidate with a passion for social media trends, strong content creation skills (writing, visual), and a good understanding of digital marketing principles. This role is critical for connecting with our audience, building brand loyalty, and driving online engagement within the Mahikeng region. You will work closely with the marketing team to execute strategies that resonate with our target demographic and contribute to overall business growth.

Key Responsibilities

• Develop, schedule, and publish engaging content across various social media platforms (Facebook, Instagram, Twitter, TikTok, etc.).
• Create high-quality written and visual content, including social media posts, graphics, short videos, and blog articles.
• Monitor social media channels for trends, customer feedback, and engagement opportunities.
• Respond to comments and messages on social media in a timely and brand-appropriate manner.
• Assist in the execution of digital marketing campaigns, including email marketing and paid social advertising.
• Analyze social media performance metrics and provide insights for content optimization.
• Collaborate with the design team to ensure brand consistency in all marketing materials.
• Stay up-to-date with the latest social media trends and digital marketing best practices.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 1-3 years of experience in digital marketing, with a focus on social media and content creation.
• Proven ability to create engaging content for social media platforms.
• Experience with social media management tools (e.g., Hootsuite, Buffer).
• Basic graphic design and video editing skills are a plus.
• Strong writing, editing, and proofreading abilities.
• Understanding of social media analytics and KPIs.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively in an office-based environment in Mahikeng, North West.

Benefits

• Our client offers a competitive salary and a comprehensive benefits package, including medical aid and paid leave.
• This role provides an excellent opportunity to work within a dynamic retail environment in Mahikeng, North West, contributing directly to brand visibility and customer engagement.
• You will gain valuable hands-on experience in social media management and content creation within the marketing field.
• The company fosters a collaborative team atmosphere and offers opportunities for professional growth and development.
• We also offer employee discounts and regular team-building activities.