Senior Social Media Manager & Content Creator

Placements24; LegKraal Gate; On-site; ZAR 650,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Professional development opportunities

Creative work environment

Health insurance and incentives

Job summary

Placements24 in Mahikeng, North West invites a Senior Social Media Manager & Content Creator to lead our brand’s online storytelling. You will develop strategic campaigns, manage multi‑platform content, and drive community engagement with a creative, data‑driven approach.

The ideal candidate has 5+ years in social media, exceptional copy, and a eye for visual storytelling. You’ll partner with marketing to optimize performance, stay ahead of trends, and build influential partnerships that grow

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• 5+ years in social media management and content creation.
• Proven track record in driving engagement and growth.
• Excellent copywriting and editing skills, with adaptable tone for different platforms.
• Proficient with Canva/Adobe Spark for visual content.
• Knowledge of major platforms and best practices.
• Experience with analytics tools (Buffer, Hootsuite, Sprout).
• Strong analytical skills to inform strategy.
• Excellent communication and community-building skills.
• Creative mindset with visual storytelling proficiency.

Responsibilities

• Develop and implement comprehensive social media strategies aligned with brand objectives and marketing goals.
• Create engaging content (text, image, video) for Instagram, Facebook, Twitter, TikTok, LinkedIn.
• Manage content calendar and ensure a consistent brand voice.
• Monitor channels for trends, conversations, and engagement opportunities.
• Respond to comments, messages, and inquiries in a timely, professional manner.
• Analyze performance metrics and generate regular reports with actionable insights.
• Collaborate with marketing on integrated campaigns and promotions.
• Stay up-to-date with social media trends, tools and best practices.
• Identify and build relationships with influencers and brand advocates.
• Manage paid social advertising campaigns to expand reach and targeted engagement.

Skills

Copywriting

Content strategy

Community building

Analytics

Brand awareness

Project management

Communication

Education

Bachelor's degree

Tools

Buffer

Hootsuite

Sprout Social

Job description

About the Role

Our client, a vibrant lifestyle brand with a significant online presence, is seeking a creative and strategic Senior Social Media Manager & Content Creator to join their team in Mahikeng, North West, ZA . This role is pivotal in shaping and executing the brand's social media strategy, fostering community engagement, and creating compelling content that resonates with our target audience. You will be responsible for developing innovative campaigns, managing multiple social media platforms, and analyzing performance metrics to optimize reach and impact. The ideal candidate possesses a keen eye for visual storytelling, exceptional copywriting skills, and a deep understanding of social media trends and platform algorithms. This is a hands‑on role for a passionate individual eager to drive brand awareness and engagement through impactful social media initiatives.

Key Responsibilities

• Develop and implement comprehensive social media strategies aligned with brand objectives and marketing goals.
• Create engaging, high-quality content (text, image, video) for various social media platforms including Instagram, Facebook, Twitter, TikTok, and LinkedIn.
• Manage the social media content calendar, scheduling posts and ensuring a consistent brand voice.
• Monitor social media channels for trends, conversations, and opportunities for engagement.
• Respond to comments, messages, and inquiries in a timely and professional manner, fostering community interaction.
• Analyze social media performance metrics and generate regular reports, providing insights and actionable recommendations for improvement.
• Collaborate with the marketing team on integrated campaigns and promotional activities.
• Stay up-to-date with the latest social media trends, tools, and best practices.
• Identify and build relationships with influencers and brand advocates.
• Manage paid social media advertising campaigns to expand reach and drive targeted engagement.

Requirements

• A Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 5 years of experience in social media management and content creation, preferably in a brand-focused environment.
• Proven track record of developing and executing successful social media strategies that drive engagement and growth.
• Exceptional copywriting and editing skills, with a strong ability to adapt tone and style for different platforms.
• Proficiency in creating visual content (graphics, short videos) using tools like Canva, Adobe Spark, or similar.
• In-depth knowledge of major social media platforms and their respective best practices.
• Experience with social media management and analytics tools (e.g., Buffer, Hootsuite, Sprout Social).
• Strong analytical skills and the ability to interpret data to inform strategy.
• Excellent communication and interpersonal skills, with a passion for building online communities.
• Creative mindset with a strong understanding of visual aesthetics and storytelling.

Benefits

• Our client offers a competitive salary, commensurate with your experience and skills.
• You will have the opportunity to shape the social media presence of a recognized lifestyle brand in Mahikeng, North West, ZA .
• We provide ample opportunities for professional development, including access to industry conferences and training.
• Enjoy a collaborative and creative work environment within a supportive team.
• Benefits include health insurance and performance-based incentives.
• Join us and become an integral part of our brand's digital narrative.