Digital Marketing Manager (Remote)

Placements24; Cape Town; Hybrid; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Bonuses

Fully remote

Health insurance

Home office setup

Wellness

Job summary

Placements24 is seeking a results-driven Digital Marketing Manager to lead online marketing as part of a remote-first team. You will develop and execute comprehensive digital strategies to grow brand awareness, acquire customers, and drive revenue.

You will oversee SEO, SEM, social media, email, and content marketing, analyze performance data, and collaborate with cross-functional teams to ensure messaging consistency and objective alignment.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum of 7 years of digital marketing experience with strategy focus.
• Proven track record across multiple digital channels with measurable results.
• Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
• Strong analytical skills and experience with marketing analytics tools and marketing automation platforms.

Responsibilities

• Develop and implement integrated digital marketing strategies across all online channels.
• Manage and optimize paid advertising campaigns (PPC, social media ads) to drive target KPIs and ROI.
• Oversee SEO, content marketing initiatives, and email programs.
• Analyze digital marketing performance data and provide actionable insights.
• Collaborate with cross-functional teams to ensure brand consistency and alignment with business objectives.

Skills

Strategic marketing

Leadership

Data-driven decision making

Campaign optimization

Education

Bachelor's degree in Marketing, Business Administration, or related field

Tools

Google Analytics

Google Ads

SEMrush

HubSpot

Job description

About the Role

Our client is seeking a results-driven and strategic Digital Marketing Manager to lead their online marketing efforts as part of a fully remote team. This role is responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. You will oversee a range of digital channels, including SEO, SEM, social media, email marketing, and content marketing. This is an outstanding opportunity for an experienced digital marketer to take ownership of online strategy and execution in a flexible, remote-first environment that fosters innovation and high performance.

Key Responsibilities

• Develop and implement integrated digital marketing strategies across all online channels.
• Manage and optimize paid advertising campaigns (PPC, social media ads) to achieve target KPIs and ROI.
• Oversee SEO efforts, content marketing initiatives, and email marketing programs.
• Analyze digital marketing performance data, providing actionable insights and recommendations for continuous improvement.
• Collaborate with cross-functional teams to ensure brand consistency and alignment of marketing efforts with business objectives.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 7 years of experience in digital marketing, with a strong focus on strategy and execution.
• Proven track record of success in managing multiple digital marketing channels and driving measurable results.
• Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
• Strong analytical skills, proficiency with marketing analytics tools, and experience with marketing automation platforms.

Benefits

• Highly competitive salary with significant performance-based bonuses.
• Fully remote position offering the ultimate flexibility and autonomy.
• Comprehensive health, dental, and vision insurance coverage.
• Generous allowance for professional development, home office setup, and wellness.
• A culture that values collaboration, innovation, and data-driven decision-making within a global remote team.