Digital Campaign Manager - Sandton

Placements24; Sandton; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Medical aid

Provident fund

Performance-based bonuses

Job summary

Placements24 is seeking a Digital Campaign Manager in Sandton to lead end-to-end digital marketing initiatives across SEM, SEO, social, and email channels. The role emphasizes data-driven optimization and collaboration with cross-functional teams in a hybrid work model.

You will manage budgets, develop compelling assets with design and content teams, and provide actionable insights from analytics to drive lead generation and brand growth in a dynamic tech environment.

Qualifications

• 5+ years in digital marketing campaign management.
• Proficient in SEM, SEO, social ads, and email marketing.
• Strong analytics, A/B testing, and Google Analytics experience.

Responsibilities

• Develop and execute multichannel digital marketing campaigns.
• Manage budgets and maximize ROI.
• Create assets with design and content teams.
• Analyze performance and report actionable insights.

Skills

SEM

SEO

Social media ads

Email marketing

Google Analytics

A/B testing

Project management

Communication

Hybrid work

Education

Bachelor's degree in Marketing

Tools

Marketing automation tools

Job description

About the Role

Our client, a leading technology solutions provider headquartered in the prestigious business district of Sandton, Gauteng , is seeking an experienced and strategic Digital Campaign Manager. This crucial role involves planning, executing, and optimizing end-to-end digital marketing campaigns to drive lead generation, brand awareness, and customer engagement. The ideal candidate will possess a deep understanding of the digital marketing landscape, strong project management skills, and a data-driven approach to campaign optimization. This is an exciting opportunity to lead impactful campaigns for a forward-thinking company in the heart of Sandton 's corporate hub, working within a dynamic hybrid model that balances office presence with remote flexibility. You will be instrumental in shaping our client's digital marketing presence and achieving ambitious growth targets.

Key Responsibilities

Develop and execute comprehensive digital marketing campaign strategies across various channels, including SEM, SEO, social media, display advertising, and email marketing. Manage campaign budgets effectively, ensuring optimal allocation of resources and maximizing ROI. Oversee the creation of compelling campaign assets, including ad copy, landing pages, email content, and social media creatives, in collaboration with design and content teams. Monitor campaign performance in real-time using analytics tools (e.g., Google Analytics, ad platform dashboards), identifying trends and areas for optimization. Implement A/B testing and other optimization techniques to improve campaign performance and conversion rates. Analyze campaign results and provide detailed reports with actionable insights and recommendations to stakeholders. Collaborate with cross-functional teams, including sales, product marketing, and web development, to ensure campaign alignment and success. Stay up-to-date with the latest digital marketing trends, technologies, and best practices, bringing innovative ideas to the team. Manage vendor relationships and agency partnerships as needed for campaign execution.

Requirements

Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Minimum of 5 years of experience in digital marketing campaign management, with a proven track record of success. Expertise in SEM (Google Ads, Bing Ads), SEO best practices, social media advertising (Facebook, LinkedIn, etc.), and email marketing platforms. Strong analytical skills with proficiency in Google Analytics and experience with A/B testing methodologies. Excellent project management skills, with the ability to manage multiple campaigns simultaneously from conception to completion. Exceptional written and verbal communication skills, with the ability to articulate complex strategies and results effectively. Proficiency in marketing automation tools is a plus. Ability to work effectively in a hybrid environment, demonstrating strong self-management and collaboration skills. Experience in the technology or B2B services sector is highly desirable. Must be comfortable working a hybrid schedule in the Sandton office.

Benefits

This hybrid role offers a competitive salary and a comprehensive benefits package, including medical aid, a provident fund, and performance-based bonuses. Employees enjoy the flexibility of a hybrid work arrangement, promoting a healthy work-life balance. Our client provides abundant opportunities for professional growth, including training, certifications, and exposure to cutting-edge marketing technologies. Join a collaborative and innovative team within a leading technology firm in Sandton , contributing to impactful digital strategies and career advancement.