Data-Driven E‑commerce Growth Analyst

Placements24; East London; Hybrid; ZAR 300,000 - 540,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work environment

Professional development opportunities

Employee discounts

Collaborative data-driven culture

Job summary

Placements24 in East London, South Africa, seeks a data-savvy E-commerce Marketing Analyst to drive growth through data-driven decisions. You will build dashboards, analyze customer behavior and campaign performance, and partner with marketing, product, and sales to optimize spend and improve the customer journey on our e-commerce platform.

Ideal candidates have 2–4 years of experience in ecommerce analytics, strong SQL, Excel, and data visualization skills, and a degree in a quantitative field.

Qualifications

• 2–4 years of experience as a Marketing Analyst, Data Analyst, or Business Analyst in ecommerce or digital marketing.
• Proficiency in data analysis tools and techniques, including SQL, Excel, and data visualization software.
• Strong experience with web analytics platforms like Google Analytics.
• Excellent analytical, problem-solving, and communication skills.
• Ability to translate data insights into actionable recommendations for non-technical stakeholders.
• Bachelor’s degree in a quantitative field.

Responsibilities

• Collect, clean, and analyze large volumes of data from web analytics, CRM, and marketing platforms.
• Develop and maintain dashboards and reports to track KPIs for ecommerce marketing.
• Analyze customer behavior, segmentation, and lifetime value to inform strategies.
• Evaluate marketing campaigns and provide optimization recommendations.
• Identify trends and insights to improve acquisition, conversion, and retention.
• Collaborate with marketing, product, and sales teams to support data-driven decisions.

Skills

Data analysis

Critical thinking

Communication of insights

Team collaboration

Education

Bachelor's degree in Statistics, Mathematics, Economics, Marketing, or related quantitative field

Tools

SQL

Tableau/Power BI

Google Analytics

Excel

Job description

Placements24 in East London, South Africa, seeks a data-savvy E-commerce Marketing Analyst to drive growth through data-driven decisions. You will build dashboards, analyze customer behavior and campaign performance, and partner with marketing, product, and sales to optimize spend and improve the customer journey on our e-commerce platform.

Ideal candidates have 2–4 years of experience in ecommerce analytics, strong SQL, Excel, and data visualization skills, and a degree in a quantitative field.