Content Strategist (Media)

Placements24; Rustenburg; Hybrid; ZAR 300,000 - 480,000; Full time

Job summary

Placements24 in Rustenburg is seeking a creative Content Strategist to drive media content initiatives and manage a content calendar aligned with marketing goals. You will resonate with target audiences across digital and traditional channels, shaping storytelling and brand presence.

The role demands strong writing, editing, SEO knowledge, CMS proficiency, and the ability to analyze performance metrics to optimize content.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3–5 years of experience in content creation, content strategy, or digital marketing.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of SEO principles and content optimization techniques.
• Experience with content management systems (CMS) and analytics tools.
• Ability to manage multiple projects and meet tight deadlines in a fast-paced environment.

Responsibilities

• Develop and manage a comprehensive content strategy for all media platforms.
• Create and curate engaging content, including blog posts, articles, social media updates, and video scripts.
• Collaborate with design and marketing teams to ensure content is visually appealing and on-brand.
• Analyze content performance metrics and make data-driven recommendations for optimization.
• Stay abreast of industry trends and emerging content formats to maintain a competitive edge.
• Ensure content consistency in terms of style, quality, and tone of voice across all channels.

Skills

Writing

Editing

proofreading

SEO

CMS

Analytics tools

Education

Bachelor's degree in Marketing, Communications, Journalism, or related field

Tools

CMS

Analytics tools

SEO tools

Job description

About the Role

Our client is looking for a creative and strategic Content Strategist to drive their media content initiatives in Rustenburg . You will be responsible for developing and overseeing the execution of a content calendar that aligns with marketing goals and resonates with target audiences across various digital and traditional media channels. This role requires a deep understanding of content marketing principles, audience engagement, and performance analytics to optimize content effectiveness and support brand storytelling.

Key Responsibilities

• Develop and manage a comprehensive content strategy for all media platforms.
• Create and curate engaging content, including blog posts, articles, social media updates, and video scripts.
• Collaborate with design and marketing teams to ensure content is visually appealing and on-brand.
• Analyze content performance metrics and make data-driven recommendations for optimization.
• Stay abreast of industry trends and emerging content formats to maintain a competitive edge.
• Ensure content consistency in terms of style, quality, and tone of voice across all channels.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3-5 years of experience in content creation, content strategy, or digital marketing.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of SEO principles and content optimization techniques.
• Experience with content management systems (CMS) and analytics tools.
• Ability to manage multiple projects and meet tight deadlines in a fast-paced environment.

Benefits

• Competitive salary and potential for annual bonuses.
• Comprehensive medical aid and retirement fund contributions.
• Opportunities for training and skill development in content strategy.
• A creative and collaborative team environment located in Rustenburg .
• Chance to shape the content narrative for a growing brand.