Content Strategist and Creator

Placements24; Richards Bay; Hybrid; ZAR 350,000 - 520,000; Full time

Benefits offered by this job

Health insurance

Retirement plan

Creative freedom

Professional development

Job summary

Placements24 in Richards Bay seeks a Content Strategist and Creator to lead content strategy across websites, blogs, social media and marketing materials. You will ideate, create, and distribute content aligned with brand voice and business goals.

You'll shape storytelling, collaborate with design and marketing teams, analyze performance, and maintain content calendars to ensure timely delivery. A strong copywriting background and SEO know-how are essential.

Qualifications

• Bachelor's degree in Marketing, Communications, English, or a related creative field.
• Minimum of 3 years of experience in content strategy and creation.
• Proven ability to write clear, concise, and engaging copy for various audiences.
• Experience with SEO tools and content management systems (CMS).
• Strong understanding of digital marketing principles and social media platforms.
• Excellent organizational skills and attention to detail, based in or willing to commute to Richards Bay.

Responsibilities

• Develop and execute a comprehensive content strategy aligned with business objectives.
• Create high-quality, engaging content for websites, blogs, social media, and marketing materials.
• Conduct keyword research and utilize SEO best practices to optimize content for search engines.
• Collaborate with design and marketing teams to ensure content is visually appealing and on-brand.
• Analyze content performance metrics and adjust strategy as needed.
• Manage content calendars and ensure timely delivery of all content pieces.

Skills

Content strategy

Copywriting

SEO

CMS

Digital marketing

Content calendars

Education

Bachelor's degree in Marketing, Communications, English, or related creative field

Tools

CMS

SEO tools

Job description

About the Role

Our client is seeking an innovative Content Strategist and Creator to join their marketing team in Richards Bay . This role is focused on developing engaging and relevant content across multiple platforms to attract and retain customers. You will be responsible for ideation, creation, and distribution of content, ensuring it aligns with brand voice and strategic goals. This is a fantastic opportunity to shape the narrative and engage audiences through compelling storytelling.

Key Responsibilities

• Develop and execute a comprehensive content strategy aligned with business objectives.
• Create high-quality, engaging content for websites, blogs, social media, and marketing materials.
• Conduct keyword research and utilize SEO best practices to optimize content for search engines.
• Collaborate with design and marketing teams to ensure content is visually appealing and on-brand.
• Analyze content performance metrics and adjust strategy as needed.
• Manage content calendars and ensure timely delivery of all content pieces.

Requirements

• Bachelor's degree in Marketing, Communications, English, or a related creative field.
• Minimum of 3 years of experience in content strategy and creation.
• Proven ability to write clear, concise, and engaging copy for various audiences.
• Experience with SEO tools and content management systems (CMS).
• Strong understanding of digital marketing principles and social media platforms.
• Excellent organizational skills and attention to detail, based in or willing to commute to Richards Bay .

Benefits

• Competitive salary and annual performance review.
• Health insurance coverage and retirement savings plan.
• Creative freedom to develop innovative content strategies.
• Professional development opportunities to enhance skills in content creation.
• A supportive and collaborative work environment in KwaZulu-Natal .