Brand Manager - Entertainment

Placements24; Sandton; Hybrid; ZAR 800,000 - 1,000,000; Full time

Benefits offered by this job

Hybrid work model

Health, dental, and vision insurance

Professional development opportunities

Performance-based incentives

Job summary

Placements24 in Sandton seeks an experienced Brand Manager to lead brand development and marketing initiatives in the Arts & Entertainment sector. You will shape brand identity, drive campaigns, and ensure consistent messaging across touchpoints.

The role requires a creative strategist with strong market insight, hands-on campaign execution, and collaboration with marketing, creative, and sales teams. Hybrid work arrangements are offered along with professional development opportunities.

Qualifications

• Bachelor's degree in Marketing or related field; MBA preferred.
• 5+ years in brand management, preferably in Arts & Entertainment.
• Proven track record in developing and executing brand strategies and campaigns.

Responsibilities

• Develop and implement brand strategies including positioning and visual identity.
• Oversee integrated marketing campaigns across digital, social, PR, and traditional channels.
• Conduct market research and analyze consumer insights to guide brand decisions.
• Manage brand budget and report on key metrics to stakeholders.
• Collaborate with marketing, creative, and sales teams to ensure brand consistency.

Skills

Brand strategy

Campaign management

Market research

Stakeholder mgmt

Communication

Education

Bachelor's degree in Marketing or related field

MBA preferred

Job description

About the Role

Our client is seeking an experienced and strategic Brand Manager to lead brand development and marketing initiatives within the Arts & Entertainment sector in Sandton . You will be responsible for shaping and strengthening brand identity, executing integrated marketing campaigns, and ensuring consistent brand messaging across all touchpoints. This role requires a creative visionary with a strong understanding of market trends, consumer behavior, and brand storytelling to drive brand equity and audience engagement. You will play a pivotal role in defining the narrative and perception of our client's offerings.

Key Responsibilities

• Develop and implement comprehensive brand strategies, including positioning, messaging, and visual identity.
• Oversee the creation and execution of integrated marketing campaigns across digital, social media, PR, and traditional channels.
• Conduct market research and analyze consumer insights to identify opportunities and inform brand strategies.
• Manage brand budget, track campaign performance, and report on key metrics to stakeholders.
• Collaborate with internal teams (marketing, creative, sales) and external agencies to ensure brand consistency and maximize impact.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
• Minimum of 5 years of experience in brand management, preferably within the Arts & Entertainment industry.
• Proven track record of developing and executing successful brand strategies and marketing campaigns.
• Strong analytical, strategic thinking, and project management skills.
• Excellent communication, presentation, and interpersonal skills.

Benefits

• Competitive salary and generous performance-based incentives.
• Opportunity to shape the future of prominent brands in the Sandton entertainment landscape.
• Hybrid work model offering flexibility and work-life integration.
• Comprehensive health, dental, and vision insurance.
• Professional development opportunities and access to industry events.