B2B Energy Growth Executive

Potentiam; Cape Town; Hybrid; ZAR 300,000 - 520,000; Full time

Job summary

Potentiam is seeking a Business Development Executive to support the Growth team by identifying new opportunities, nurturing relationships and booking introductory meetings. You will target UK energy clients, manage a robust CRM-driven pipeline, and work towards a monthly target of 12 appointments.

This hybrid role in Cape Town involves outbound outreach, cross-functional collaboration, and building long-term customer relationships to drive growth for a fast-growing offshore solutions provider

Qualifications

• 3–5 years sales experience in outbound business development.
• Experience of lead generation or B2B sales environment.
• Experience working in a volume driven, targeted outreach environment with a strong understanding of B2B sales processes.

Responsibilities

• Identify and qualify new business opportunities within the UK energy market.
• Generate and nurture leads through targeted outreach via phone and email using available data platforms.
• Schedule meetings and introductions between prospective clients and consultants (UK based).
• Maintain a healthy pipeline to support future targets.
• Keep accurate records within the CRM system.
• Develop an active pipeline of prospects for the sales team and enhance with qualifying information.
• Identify opportunities to upsell/cross-sell and promote additional products.
• Nurture prospects to appointment and follow up for further meetings.
• Monthly target of 12 appointments.

Skills

Outbound sales

Lead generation

B2B sales

CRM systems

Communication skills

Time management

Telephone manner

Teamwork

Self-motivated

Tools

Salesforce

HubSpot

Microsoft Dynamics

Job description

Potentiam is seeking a Business Development Executive to support the Growth team by identifying new opportunities, nurturing relationships and booking introductory meetings. You will target UK energy clients, manage a robust CRM-driven pipeline, and work towards a monthly target of 12 appointments.

This hybrid role in Cape Town involves outbound outreach, cross-functional collaboration, and building long-term customer relationships to drive growth for a fast-growing offshore solutions provider