West Regional Sales Leader - CPG Growth

Chosen Foods LLC.; San Diego (CA); On-site; USD 105,000 - 120,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

401k Retirement Plan

PTO and paid holidays and sick time

Team-oriented, high-performing culture

Job summary

Chosen Foods LLC. is seeking a Regional Sales Manager, West, to drive distribution and sales growth across the Western United States. You will lead broker partners, optimize trade execution, and expand our presence in conventional grocery channels.

You will manage regional forecasting, develop plans, and collaborate closely with distributors to achieve volume, revenue, and profit targets while upholding our brand values and customer-centric approach.

Qualifications

• Bachelor’s degree in related field (required).
• 5+ years managing a large regional geography in the CPG food space, Western U.S. experience a plus.
• Experience with brokers and distributors and with annual revenue/trade planning.
• Proactive, data-driven, analytical thinker with strong communication skills.

Responsibilities

• Develop regional sales strategy, tactics, and annual plans to meet volume, revenue, and profit targets.
• Lead broker partners to achieve targets and ensure alignment with company values.
• Build and manage customer relationships and negotiate win–win commercial solutions.
• Design and execute sales programs, promotions, new item launches, and retail initiatives within budget.
• Forecast annual sales and monitor performance against KPIs.
• Negotiate distributor and channel terms and manage trade spend.
• Analyze monthly performance reports to identify risks and opportunities.
• Track market trends, pricing, and demand dynamics impacting the region.
• Oversee retailer execution including promotions and new item introductions.

Skills

Sales strategy

Relationship building

Forecasting & analytics

Negotiation

Communication

Travel readiness

Education

Bachelor’s degree in related field

Tools

Trade management system

Job description

Chosen Foods LLC. is seeking a Regional Sales Manager, West, to drive distribution and sales growth across the Western United States. You will lead broker partners, optimize trade execution, and expand our presence in conventional grocery channels.

You will manage regional forecasting, develop plans, and collaborate closely with distributors to achieve volume, revenue, and profit targets while upholding our brand values and customer-centric approach.