Website Content Manager

Beacon Hill Staffing Group; Kennesaw (GA); On-site; USD 44,000 - 62,000; Full time

Job summary

Beacon Hill Staffing Group is seeking an experienced Website Content Manager to lead a large-scale website rebuild and ongoing content optimization. This hands-on role blends B2B product marketing, website content strategy, persuasive copywriting, CMS page development, and conversion-focused optimization.

The ideal candidate will transform complex product information into clear, customer-focused content, writing and editing B2B pages while collaborating with product marketing, web, SEO, design,

Qualifications

• 3-5+ years of relevant website content, B2B product marketing, or digital marketing experience.
• B2B product or solution marketing experience.
• Strong website copywriting and editing skills.
• Experience translating complex product information into clear customer benefits and persuasive messaging.
• Experience creating or improving B2B product pages, solution pages, landing pages, or similar website content.
• Knowledge of value propositions, customer journeys, page structure, visitor intent, and calls to action.
• Experience working within a CMS or template-based publishing environment.
• Strong understanding of web content strategy and customer-focused storytelling.
• Ability to independently manage multiple website projects and stakeholder requests.
• Sitecore experience is preferred but not required.
• Portfolio, writing samples, or relevant work examples required.

Responsibilities

• Translate complex product briefs and source materials into concise, persuasive, web-ready content.
• Write and edit headlines, value propositions, product benefits, proof points, supporting copy, and calls to action.
• Develop B2B product and solution pages with clear messaging, page flow, and customer-focused storytelling.
• Partner with product marketing managers to understand target audiences, customer needs, product positioning, and page objectives.
• Build and update website pages within a CMS using established templates and components.
• Review existing content and determine what should be retained, rewritten, reorganized, or removed.
• Manage assigned pages through writing, assembly, review, QA, approval, publication, and ongoing maintenance.
• Optimize content and page structure to improve customer journeys and conversion.
• Monitor website performance and recommend content improvements based on results.
• Coordinate with product marketing, web, SEO, creative, design, and development teams.
• Support A/B testing and conversion optimization initiatives as the program evolves.
• Maintain content quality, accuracy, brand consistency, accessibility, and usability across assigned pages.

Skills

Website content writing

B2B product marketing

Content strategy

Conversion optimization

Project management

Copy editing

Tools

Sitecore

Microsoft Office Suite

Pardot

Website analytics tools

A/B testing tools

Basic HTML

Job description

Beacon Hill is seeking an experienced Website Content Manager to support a large-scale website rebuild and ongoing content optimization initiative. This hands‑on role combines B2B product marketing, website content strategy, persuasive copywriting, CMS page development, and conversion-focused optimization.

The ideal candidate can take complex product and solution information and transform it into clear, concise, customer-focused website content. This position will personally write, build, review, and improve B2B product and solution pages while partnering with product marketing, web, creative, SEO, design, and development teams.

Position Details

• Job Type: Full-time contract
• Pay Rate: $32-$45/hour
• Schedule: Approximately 40 hours per week
• Start Date: November 30, 2026

Key Responsibilities

• Translate complex product briefs and source materials into concise, persuasive, web‑ready content.
• Write and edit headlines, value propositions, product benefits, proof points, supporting copy, and calls to action.
• Develop B2B product and solution pages with clear messaging, page flow, and customer‑focused storytelling.
• Partner with product marketing managers to understand target audiences, customer needs, product positioning, and page objectives.
• Build and update website pages within a CMS using established templates and components.
• Review existing content and determine what should be retained, rewritten, reorganized, or removed.
• Manage assigned pages through writing, assembly, review, QA, approval, publication, and ongoing maintenance.
• Optimize content and page structure to improve customer journeys and conversion.
• Monitor website performance and recommend content improvements based on results.
• Coordinate with product marketing, web, SEO, creative, design, and development teams.
• Support A/B testing and conversion optimization initiatives as the program evolves.
• Maintain content quality, accuracy, brand consistency, accessibility, and usability across assigned pages.

Systems & Tools

• Sitecore or comparable enterprise CMS
• Microsoft Office Suite
• Pardot or comparable marketing automation platform
• Website analytics tools
• A/B testing and conversion optimization tools
• Basic HTML

Qualifications

• 3-5+ years of relevant website content, B2B product marketing, or digital marketing experience.
• B2B product or solution marketing experience.
• Strong website copywriting and editing skills.
• Experience translating complex product information into clear customer benefits and persuasive messaging.
• Experience creating or improving B2B product pages, solution pages, landing pages, or similar website content.
• Knowledge of value propositions, customer journeys, page structure, visitor intent, and calls to action.
• Experience working within a CMS or template‑based publishing environment.
• Strong understanding of web content strategy and customer‑focused storytelling.
• Ability to independently manage multiple website projects and stakeholder requests.
• Strong organizational skills, attention to detail, and marketing judgment.
• B2B technology, SaaS, software, or complex‑solution marketing experience preferred.
• Experience with conversion optimization, website analytics, demand generation, or A/B testing is a plus.
• Sitecore experience is preferred but not required.
• Portfolio, writing samples, or relevant work examples required.

Beacon Hill is an equal opportunity employer and individuals with disabilities and/or protected veterans are encouraged to apply.

California residents:

Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Company Profile:

Founded by industry leaders to set a new standard in search, career placement and flexible staffing, we deliver coordinated staffing solutions with unparalleled service, a commitment to project completion and success and a passion for innovation, creativity and continuous improvement. Our niche brands offer a complete suite of staffing services to emerging growth companies and the Fortune 500 across market sectors, career specialties/disciplines and industries. Over time, office locations, specialty practice areas and service offerings will be added to address ever changing constituent needs. Learn more about Beacon Hill and our specialty divisions, Beacon Hill Associates, Beacon Hill Financial, Beacon Hill HR, Beacon Hill Legal, Beacon Hill Life Sciences and Beacon Hill Technologies by visiting www.bhsg.com.

Benefits Information:

Beacon Hill offers a robust benefit package including, but not limited to, medical, dental, vision, and federal and state leave programs as required by applicable agency regulations to those that meet eligibility. Upon successfully being hired, details will be provided related to our benefit offerings.

We look forward to working with you!
Beacon Hill. Employing the Future (TM)