Web Marketing Manager

Ever.Ag; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative AgTech company is seeking a Web Marketing Manager to drive digital marketing initiatives and enhance the user experience across their digital platforms. This role combines technical expertise in web development with strategic marketing insights, ensuring a high-performing digital presence that aligns with business growth goals. The ideal candidate will execute website strategies, optimize SEO, and collaborate with cross-functional teams to deliver engaging digital experiences. Join this forward-thinking organization and contribute to the future of agriculture, food, and beverage supply chains.

Qualifications

• 6+ years in digital marketing or web management roles.
• Strong experience with WordPress, HTML/CSS, UX, and SEO.

Responsibilities

• Execute coding, building, deploying, and maintaining web assets.
• Define and manage the website roadmap and ensure performance standards.
• Lead UX strategy and improve navigation and content layout.

Skills

HTML/CSS

Digital Marketing

SEO

User Experience (UX)

Project Management

Education

Bachelor’s degree in marketing

Bachelor’s degree in digital media

Bachelor’s degree in communications

Tools

WordPress

Google Analytics (GA4)

Salesforce

HubSpot

Microsoft Clarity

AWS

DIVI

Job description

Join to apply for the Web Marketing Manager role at Ever.Ag

Internal Job Title: Sr. Marketing Manager
Reports to: VP of Digital Marketing and Operations
FSLA Status: Full Time, Exempt
Location: U.S, Remote
External Job Title: Sr. Website & Digital Experience Manager

Position Summary

The Senior Website & Digital Experience Manager plays a dual role as both a hands-on technical expert and a strategic marketing leader. This position is responsible for coding, building, deploying, and maintaining Ever.Ag’s core website and digital ecosystem, with deep expertise in HTML/CSS, WordPress, UX best practices, and technical SEO. In addition to day-to-day website development and operations, the manager drives digital marketing initiatives that increase traffic, generate leads, and optimize conversion across the digital experience. This role requires strong collaboration with Segment Marketing Leaders, data-driven decision-making based on analytics, and seamless integration of new web properties post-acquisition. The ideal candidate combines tactical website execution skills with strategic marketing insight to deliver a high-performing, user-centered digital presence aligned with business growth goals.

Key Responsibilities

1. Tactical Execution: Execute all coding, building, deploying, and maintaining of web assets, applying deep proficiency in HTML/CSS and modern UX best practices.

Website Strategy

1. Define and manage the website roadmap, ensuring alignment with business goals.
2. Integrate new company websites and digital assets post-acquisition.
3. Oversee daily operations of website platforms, including updates and maintenance.
4. Manage web-related projects from scoping to delivery.
5. Ensure technical SEO, mobile responsiveness, page speed, and performance standards.
6. Develop a demand-generation engine across SEO, paid, and organic strategies.
7. Maintain a conversion-optimized content ecosystem.
8. Drive multi-channel content distribution and leverage video content for engagement.

User Experience & Creative Support

1. Lead UX strategy for intuitive and visually compelling user experiences.
2. Provide creative direction for graphic and visual elements.
3. Improve navigation, content layout, calls-to-action, and conversion funnels.
4. Ensure fast, reliable, and secure digital experiences.

Analytics, Optimization & Reporting

1. Monitor website performance using analytics tools.
2. Provide real-time dashboards and actionable insights.
3. Analyze engagement trends and feedback to improve site performance.
4. Champion data-driven decision-making.

Cross-Functional Collaboration

1. Partner with demand generation, content, social, and design teams.
2. Support integration with marketing automation tools and Salesforce.
3. Collaborate with development resources and vendors for infrastructure and security enhancements.

Qualifications

• Bachelor’s degree in marketing, digital media, communications, or a related field
• 6+ years in digital marketing, web product management, or digital experience roles
• Strong experience managing websites built on WordPress, DIVI, and hosted via AWS
• Deep proficiency in HTML/CSS and modern UX best practices
• Hands-on experience with:
• Google Analytics (GA4), Microsoft Clarity, and related tools
• Salesforce and HubSpot integrations
• Proven ability to support content and campaign-driven demand generation through website strategy
• Demonstrated experience in managing digital asset integration after acquisitions
• Strong project management and cross-functional collaboration skills

Competencies for Success

• Strategic Mindset: Aligns digital assets with long-term marketing and business objectives
• User-Centric Thinking: Designs with audience needs, behaviors, and journeys in mind
• Collaboration: Works cross-functionally to deliver high-impact, unified experiences
• Analytical & Insight-Driven: Leverages dashboards, heatmaps, and user feedback to inform improvements and strategic direction
• Security & Quality-Focused: Prioritizes site reliability, integrity, and data privacy compliance
• Proactive Problem Solving: Resourceful in addressing blockers and turning data into actionable improvements
• Continuous Improvement: Embraces optimization, innovation, and digital marketing best practices

Who You Will Be Working For

Ever.Ag offers innovative AgTech solutions and services that empower agriculture, food, and beverage supply chains to feed a growing world. The breadth of the portfolio is uniquely capable of supporting the complex needs of companies involved in dairy, livestock, crops, and agribusiness. With decades of experience and industry-leading innovations, our technology, risk management, and market intelligence provide our customers with the tools and insights they need to operate more efficiently, sustainably, and strategically across every stage of the supply chain.

We welcome candidates from all backgrounds to contribute their unique perspectives to our team. Your success is our success!

Please visit our webpage to learn more about us News.Ever.Ag and https://www.ever.ag/