Field Marketing Manager

LeadStack Inc.; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

An established industry player is seeking a dynamic Field Marketing Manager to lead innovative demand generation initiatives. In this pivotal role, you will collaborate with cross-functional teams to develop and execute effective marketing strategies that resonate with local markets. You will leverage your extensive experience in event marketing to create impactful programs that drive engagement and revenue. Join a forward-thinking organization that values creativity and empowers its team members to bring fresh ideas to life. If you thrive in a fast-paced environment and are passionate about marketing, this opportunity is perfect for you.

Qualifications

• 7+ years of experience in relevant field or event marketing roles.
• Strong Field and Channel Marketing expertise and personal drive.

Responsibilities

• Develop strategic regional marketing plans to drive revenue goals.
• Manage key metrics and monitor KPIs in Salesforce and Tableau.

Skills

Event Marketing

Field Marketing

Project Management

Data-Driven Decision Making

Interpersonal Skills

Communication Skills

Negotiation Skills

Education

BS/BA degree

Tools

Salesforce

Marketing Automation

GSuite

Splash

Job description

LeadStack Inc. is an award-winning, one of the nation’s fastest-growing, certified minority-owned (MBE) staffing services provider of the contingent workforce. As a recognized industry leader in contingent workforce solutions and Certified as a Great Place to Work, we’re proud to partner with some of the most admired Fortune 500 brands in the world.

We have an immediate contract position with our direct client.

Job Title: Field Marketing Manager

Duration: 6 months contract with possible extension

Location: Remote, USA (Candidates should be located in the - East coast (mid Atlantic region specifically)

Pay Rate: $60-$62/hr on W2

Years of Experience: 7+ years of experience in relevant field or event marketing roles within a fast-paced, high-growth technology company

About Team & About Role:

Client’s Marketing Team is growing and were looking for individuals to join us at one of the most pivotal moments in our journey. Our team breaks boundaries and challenges the status quo, innovating along the way. We embrace a culture of opportunity and empowerment, allowing team members to take their best ideas and see them to fruition, while constantly exploring one-of-a-kind strategies. Come be part of a team bringing a fresh perspective to data security. Join us and lets be unstoppable, together.

We are looking for a talented individual to join our team as a Field Marketing Manager. In this role, you will be an integral part of the Marketing team, overseeing the success of all demand generation initiatives and marketing events in the

What you’ll do:

• Develop strategic and effective regional marketing plans to build pipeline and drive revenue goals
• Work with Marketing and Sales teams to create and execute regional marketing programs tailored to local markets and target accounts. These include in-person and virtual seminars, webinars, executive engagements, third party conferences, networking events, meeting maker programs, etc.
• Partner with various cross functional teams to deliver a comprehensive portfolio of marketing programs to help meet and exceed marketing targets
• Build and maintain relationships with channel partners and key go-to-market ecosystem partners to strengthen our value propositions, create broader market awareness and generate new business opportunities
• Track lead flow to ensure the appropriate Sales channels are following up with event attendees and campaign responders in a timely manner
• Manage to key metrics and monitor KPIs in Salesforce and Tableau
• Manage quarterly regional field marketing budget
• Analyze program results and business contribution through data-driven reporting and analytics
• Communicate with key stakeholders by creating a high level of awareness, excitement and adoption of marketing programs
• Support all corporate initiatives, give actionable feedback, share best practices and serve as advocate and marketing information source for the region

Experience you’ll need:

• 7+ years of experience in relevant field or event marketing roles within a fast-paced, high-growth technology company
• Strong Field and Channel Marketing expertise, personal drive, a history of career growth
• Ability to create, manage, execute multiple marketing campaigns concurrently, and quickly pivot as needs change
• Preferred locations are Northern California or Seattle, but open to other areas of the Northwest for the right candidate.
• Ability to effectively communicate regional marketing plans and build buy-in with sales teams and channel
• Strong understanding of the IT buyer, ability to write to and create compelling events for buyer personas
• Strong written, oral, interpersonal and presentation skills
• Excellent project management, negotiation, decision-making, and strategic thinking skills with ability to make data-driven decision
• Ability to build trusting, collaborative relationships with peers, sales teams, distributors, resellers and customers
• Strong sense of accountability and ownership, an ability to manage your business and clearly communicate your results back to the organization
• Outcome driven, analytical, and have a track record of executing creative, impactful field marketing programs
• Experience with Marketing Automation, CRM (Salesforce.com), GSuite, Splash is preferred
• BS/BA degree or equivalent experience
• Ability to travel within territory

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing, Business Development, and Sales

• Industries

  Software Development, IT Services and IT Consulting, and Technology, Information and Media

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