Web & Digital Content Strategist: UX, SEO, WordPress

KET-Kentucky Educational Television; Lexington (KY); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Paid time off

Health insurance plan selections

Retirement savings options

Job summary

KET-Kentucky Educational Television is seeking a Web and Digital Content Strategist to enhance audience engagement and support marketing priorities.

This role involves publishing and maintaining digital content across various platforms, leveraging analytics to inform strategies, and contributing to collaborative projects within a creative team.

The organization fosters a supportive work environment with vibrant community engagement, competitive benefits, and professional development opportunities.

Qualifications

• Bachelor’s degree in a related field plus a minimum of two years of experience in managing web content.
• Strong organizational skills, attention to detail, and ability to manage multiple priorities.
• Experience publishing and managing digital content on CMS platforms.

Responsibilities

• Plan, publish, and maintain engaging web and digital content.
• Serve as a content strategist and publisher using WordPress.
• Collaborate with internal teams to translate priorities into digital content.

Skills

Web content management

Digital content strategy

SEO best practices

Analytics proficiency

Project management

UX principles

Education

Bachelor’s degree in a related field

Tools

WordPress

Google Analytics

Monday.com

Microsoft applications

Job description

KET-Kentucky Educational Television is seeking a Web and Digital Content Strategist to enhance audience engagement and support marketing priorities.

This role involves publishing and maintaining digital content across various platforms, leveraging analytics to inform strategies, and contributing to collaborative projects within a creative team.

The organization fosters a supportive work environment with vibrant community engagement, competitive benefits, and professional development opportunities.