VP, Video Revenue Growth & Strategy

The Wall Street Journal; New York (NY); On-site; USD 275,000 - 335,000; Full time

Benefits offered by this job

Healthcare Plans

Paid Time Off

Retirement Plans

Insurance Plans

Wellness Resources

Education Benefits

Family Care Benefits

Job summary

The Wall Street Journal (Dow Jones) seeks a senior VP of Video Sales & Strategy to drive the growth and commercialization of its digital video advertising business from New York. You will shape go-to-market strategy, build key advertiser relationships, and lead a specialized video sales team across premium inventory, programmatic, and streaming environments.

Role requires deep video expertise, strong leadership, and the ability to collaborate with product, programming, audience, and finance to

Qualifications

• 15+ years of experience in digital media advertising sales or agency investment.
• Significant experience buying, selling and/or commercializing digital video advertising inventory.
• Strong understanding of how digital video is bought, sold, packaged, priced and measured across platforms.
• Experience with premium publishers, digital video platforms, streaming businesses or agencies.
• Deep relationships with senior stakeholders at major media agencies and agency holdings.
• Strong leadership in building and developing sales teams.
• Excellent client relationships, negotiation, and cross-functional collaboration.
• Willingness to travel as required.

Responsibilities

• Develop and execute the commercial and go-to-market strategy for digital video advertising.
• Define positioning, packaging, and pricing strategy for video inventory across platforms.
• Identify growth opportunities across direct, agency, programmatic, and new demand channels.
• Partner with internal teams to create and commercialize scalable video solutions leveraging Dow Jones brands.
• Monitor marketplace dynamics, competitive offerings and advertiser demand.
• Grow existing video revenue and develop new sources of demand.
• Lead and develop a focused video sales capability.

Skills

Digital media advertising

Video advertising

Agency relationships

Sales leadership

Job description

The Wall Street Journal (Dow Jones) seeks a senior VP of Video Sales & Strategy to drive the growth and commercialization of its digital video advertising business from New York. You will shape go-to-market strategy, build key advertiser relationships, and lead a specialized video sales team across premium inventory, programmatic, and streaming environments.

Role requires deep video expertise, strong leadership, and the ability to collaborate with product, programming, audience, and finance to