VP of Digital Video Sales & Growth Strategy

Dow Jones; New York (NY); Hybrid; USD 275,000 - 335,000; Full time

Benefits offered by this job

Healthcare plans

Time Off

Retirement plans

Insurance plans

Wellness resources

Education benefits

Family care benefits

Commuter transit program

Subscription discounts

Employee referrals

Financial health programs

Cybersecurity protection

Job summary

Dow Jones seeks a commercially minded VP, Video Sales & Strategy to drive growth in its digital video advertising business. You will define go‑to‑market strategy, packaging, and pricing while expanding revenue through direct, agency, and programmatic channels.

Collaborate with product, programming, audience, and finance teams to maximize video inventory value. Lead a team, nurture senior agency relationships, and represent Dow Jones at industry events to advance strategic opportunities.

Qualifications

• 15+ years of experience in digital media, advertising sales, or video advertising.
• Experience buying, selling and/or commercializing digital video inventory.
• Strong understanding of how digital video is bought, sold, packaged, priced and measured across platforms.
• Deep relationships with senior stakeholders at major media agencies.

Responsibilities

• Develop and execute the commercial and go‑to‑market strategy for digital video advertising.
• Define packaging and pricing strategy for video inventory to maximize value across platforms.
• Identify growth opportunities across direct, agency, programmatic, and new demand channels.
• Partner with internal teams to create and commercialize scalable video solutions leveraging Dow Jones brands.
• Monitor marketplace dynamics and advertiser demand to inform video sales strategy and positioning.
• Identify opportunities to grow existing video revenue and develop new sources of demand.
• Serve as an internal subject matter expert on the evolving digital video marketplace.

Skills

Digital media

Advertising sales

Video advertising

Agency investment

Job description

Dow Jones seeks a commercially minded VP, Video Sales & Strategy to drive growth in its digital video advertising business. You will define go‑to‑market strategy, packaging, and pricing while expanding revenue through direct, agency, and programmatic channels.

Collaborate with product, programming, audience, and finance teams to maximize video inventory value. Lead a team, nurture senior agency relationships, and represent Dow Jones at industry events to advance strategic opportunities.