VP of Revenue & Growth - Packaging (Food Service)

Valor Front

Charlotte (NC)

On-site

USD 180,000 - 320,000

Full time

14 days+

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Benefits offered by this job

Relocation assistance
In-office three days per week

Job summary

Valor Front is assisting a confidential client to locate a VP of Sales & Marketing for a Charlotte, NC based, long-tenured food service packaging manufacturer. The role oversees the full sales and marketing function, driving a metrics-based approach and a new incentive model to accelerate growth.

The candidate will own senior accounts, lead elevated business development, and embed value-selling and AI capabilities across pipeline, pricing, and talent processes.

Qualifications

  • Senior commercial leadership experience in food service packaging or food service manufacturing.
  • Fluency with eco-friendly, compostable, fiber, paper and next-generation materials.
  • Proven track record building or restructuring a sales organization.
  • Value-selling expertise with pricing and financial acumen.
  • Experience rolling out incentive compensation plans.
  • AI-forward orientation and application of AI to commercial operations.
  • Customer-facing executive presence.

Responsibilities

  • Own the full sales organization (regional sales, director of customer service) and the marketing function.
  • Shift the sales operating model from relationship-based to metrics- and KPI-driven.
  • Design and implement a new incentive compensation plan tied to measurable outcomes.
  • Own senior relationships with top accounts and maintain proactive customer visits.
  • Lead new business development as a priority.
  • Install value-selling discipline and a pricing strategy that captures differentiated capabilities.
  • Activate the marketing function into a genuine commercial engine.
  • Embed AI into sales operations, pipeline management, account planning, and talent processes.
  • Serve as a senior commercial voice on eco-friendly/materials strategy.

Skills

Sales leadership
Pricing & financial acumen
Incentive compensation design
AI in commercial operations
Executive presence
New business development
Value selling

Tools

CRM proficiency

Job description

Valor Front is assisting a confidential client to locate a VP of Sales & Marketing for a Charlotte, NC based, long-tenured food service packaging manufacturer. The role oversees the full sales and marketing function, driving a metrics-based approach and a new incentive model to accelerate growth.

The candidate will own senior accounts, lead elevated business development, and embed value-selling and AI capabilities across pipeline, pricing, and talent processes.

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