VP of Growth & Performance Marketing

Clear; New York (NY); On-site; USD 250,000 - 325,000; Full time

Job summary

CLEAR is seeking a VP of Performance Marketing in New York to lead and scale our customer acquisition and retention strategy across paid media, search, web, CRM and lifecycle. You will own the end-to-end performance framework and partner ecosystems to drive growth and loyalty for CLEAR’s travel services.

You will apply advanced analytics, AI-driven approaches, and first-party data to optimize CAC, LTV, and ROI while building and mentoring a high-performing team in a fast-paced environment.

Qualifications

• 10+ years in growth or performance marketing with ownership of acquisition and retention.
• 3+ years leading and developing high-performing teams.
• Strong fluency in growth economics and LTV:CAC modeling, SQL, and BI tools.

Responsibilities

• Own performance marketing strategy and investment across paid media, search, web, CRM and lifecycle.
• Develop traveler discovery strategies across AI assistants and platforms.
• Own Member lifecycle from acquisition through renewal and winback.
• Grow strategic travel partnerships with credit card, airline, and travel partners.
• Build a rigorous performance engine, measuring CAC, LTV, payback, and ROI using AI and first-party data.

Skills

Growth marketing

Analytics & LTV/CAC

SQL & BI

Growth tech stack

AI in marketing

People leadership

Tools

CRM & lifecycle tools

CDPs

Experimentation platforms

Measurement platforms

Job description

CLEAR is seeking a VP of Performance Marketing in New York to lead and scale our customer acquisition and retention strategy across paid media, search, web, CRM and lifecycle. You will own the end-to-end performance framework and partner ecosystems to drive growth and loyalty for CLEAR’s travel services.

You will apply advanced analytics, AI-driven approaches, and first-party data to optimize CAC, LTV, and ROI while building and mentoring a high-performing team in a fast-paced environment.