VP, Media Activation & Growth Strategy

Wpromote,-LLC-; United States; Remote; USD 210,000 - 235,000; Full time

Benefits offered by this job

Remote-first culture

Unlimited PTO

Work from anywhere options

401(k) matching

Medical, Dental, Vision

Job summary

Wpromote is seeking a VP, Media Activation Strategy to bridge strategy and execution across Paid Search, Paid Social, Programmatic, Video, and emerging channels. You will lead integrated media activation for enterprise clients, guiding cross-functional teams and high-profile pitches, while shaping investment strategies and partnerships to deliver measurable business results.

Based in the United States, this role offers remote-first flexibility with select in-person collaboration in Los Angeles

Qualifications

• 10+ years of experience in media planning, buying, activation, or integrated media strategy in an agency environment.
• Strong hands-on experience across media platforms bridging execution and strategy.
• Experience leading integrated strategies for large enterprise clients across industries.
• Proven ability translating audience, brand, and communications strategies into tactical cross‑channel plans.

Responsibilities

• Translating complex media strategies into cohesive activation plans across multiple channels to drive outcomes.
• Leading senior activation on high-profile enterprise pitches and presenting recommendations.
• Developing full-funnel media investment strategies balancing brand and performance objectives.
• Identifying and activating new media opportunities beyond traditional channels.

Skills

Media strategy

Integrated media

Executive communication

Enterprise pitches

Cross-functional leadership

Job description

Wpromote is seeking a VP, Media Activation Strategy to bridge strategy and execution across Paid Search, Paid Social, Programmatic, Video, and emerging channels. You will lead integrated media activation for enterprise clients, guiding cross-functional teams and high-profile pitches, while shaping investment strategies and partnerships to deliver measurable business results.

Based in the United States, this role offers remote-first flexibility with select in-person collaboration in Los Angeles