VP/Director, Media & Digital Strategy

Publicis Groupe; Boston (MA); Sur place; USD 121 000 - 186 000; Plein temps

Avantages offerts par ce poste

Medical coverage

Dental & Vision

401k

Paid time off

Résumé du poste

Publicis Groupe’s Digitas seeks a VP/Director of Media in Boston to lead media strategy and client teams. You will own day‑to‑day management, craft media plans, and drive performance analysis across key accounts.

You will negotiate, implement, and measure outcomes while mentoring junior staff. You will translate marketing objectives into platform‑agnostic digital strategies, bond with brand teams, and identify growth opportunities for broader Digitas services.

Qualifications

• Bachelor’s degree and 10–12 years agency experience preferred.
• Deep familiarity with digital environment and consumer insights.
• Think beyond media to advise on integrated solutions.

Responsabilités

• Translate brand marketing objectives into digital media strategies.
• Provide digital media expertise and bond with brand teams.
• Identify opportunities for Digitas and present to senior leadership.
• Develop consumer insights and translate into digital behaviors.
• Be a chameleon to meet client needs and travel as needed.
• Represent Digitas to staff and clients; be a company face.

Connaissances

Digital media strategy

Leadership

Client relationship management

Travel readiness

Data-driven decision making

Formation

Bachelor’s degree; master's preferred

Outils

ChatGPT

Google Gemini

DALL·E

Midjourney

Description du poste

Publicis Groupe’s Digitas seeks a VP/Director of Media in Boston to lead media strategy and client teams. You will own day‑to‑day management, craft media plans, and drive performance analysis across key accounts.

You will negotiate, implement, and measure outcomes while mentoring junior staff. You will translate marketing objectives into platform‑agnostic digital strategies, bond with brand teams, and identify growth opportunities for broader Digitas services.