VP, CRM GTM Innovation (Fully Remote)

ServiceNow; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

ServiceNow is an AI platform company that connects AI, data, and workflows to help businesses reinvent how they work. It serves 85% of the Fortune 500 and fosters an AI-native culture where technology and talent are unstoppable together.

We are seeking a CRM strategy leader to own the CRM pipeline across strategic accounts globally, aligning go-to-market plans with growth and partner programs, and embedding AI-enabled practices into product and marketing priorities.

Responsibilities

• Bridge sales, product, marketing, industry, and partners behind a single global CRM go-to-market plan.
• Lead joint programs with top partners to generate net new pipeline and extend CRM offerings.
• Build regional and industry CRM strategies aligned to growth potential.
• Serve as a trusted advisor to customers and senior leaders.
• Drive customer-driven insight and AI-enabled practices into product and marketing priorities.

Job description

• Own CRM pipeline health across strategic accounts globally, driving KPIs for opportunity volume, movement, and conversion.
• Support high-impact CRM pursuits by embedding quantified business value into account strategy.

Key Responsibilities:

• Bridge sales, product, marketing, industry, and partners behind a single global CRM go-to-market plan.
• Lead joint programs with top partners to generate net new pipeline and extend CRM offerings.
• Build regional and industry CRM strategies aligned to growth potential.

Strategic Impact:

• Serve as a trusted advisor to customers and senior leaders.
• Drive customer-driven insight and AI-enabled practices into product and marketing priorities.

ServiceNow

ServiceNow is an AI platform company that connects AI, data, and workflows to help businesses reinvent how they work. It serves 85% of the Fortune 500 and fosters an AI-native culture where technology and talent are unstoppable together.