VIP Player Acquisition Lead - Regional Growth & Events

DraftKings; New Jersey; On-site; USD 95,000 - 116,000; Full time

Job summary

DraftKings is seeking a VIP New Business Executive to streamline onboarding and acquisition of high-value players in your region.

You’ll prospect, source, and build relationships with VIPs, while designing regional Player Acquisition events and a localized go-to-market strategy. You’ll manage the business plan to hit revenue targets, support compliance initiatives, and foster a loyalty-driven player experience. Travel and occasional night/weekend work required as you drive growth.

Qualifications

• Bachelor’s degree in a related field required.
• 3+ years in Sales or Business Development with high-value accounts preferred.
• Ability to travel and work nights/weekends as needed.
• Must be able to obtain and maintain state gaming licenses.

Responsibilities

• Actively prospect, attract, and develop new VIP players in your region.
• Ideate, create, and execute regional DraftKings Player Acquisition events.
• Implement a localized go-to-market strategy and develop VIP acquisition events, promotions, and offers.
• Manage and monitor the implementation of the business plan to achieve revenue and profits.
• Contribute to net revenue, process, and compliance initiatives while adhering to VIP policies and responsible gaming guidelines.
• Create a Player experience that drives brand advocacy.

Skills

Sales experience

Business Development

High-value accounts

Regional prospecting

Collaborative environment

Willingness to travel

Night/weekend work

Education

Bachelor’s degree in a related field

Job description

DraftKings is seeking a VIP New Business Executive to streamline onboarding and acquisition of high-value players in your region.

You’ll prospect, source, and build relationships with VIPs, while designing regional Player Acquisition events and a localized go-to-market strategy. You’ll manage the business plan to hit revenue targets, support compliance initiatives, and foster a loyalty-driven player experience. Travel and occasional night/weekend work required as you drive growth.