VIP Acquisition & Growth Strategist | High-Value Players

Fanatics Betting & Gaming; New York (NY); In loco; USD 133.000 - 167.000; Tempo pieno

Descrizione del lavoro

Fanatics Betting & Gaming is seeking a Sr. Manager of VIP Acquisition Strategy & Growth to own the lead pipeline, scoring, and weekly planning for high-value sportsbook and casino players.

You will drive outreach strategies, test cadences, and dashboards, partnering with analytics teams and executive stakeholders to translate data into growth results. You will own reporting, set targets, and coordinate with acquisition leadership to optimize the customer journey and ensure responsible gaming

Competenze

• 5+ years in betting, gaming, or a comparable consumer business, ideally in acquisition, growth, CRM, or high-value customer operations.
• Strong analytical foundation, comfortable working directly in data, building dashboards, and defining metrics.
• Track record of owning a recurring operating cadence: reporting, weekly planning, and target setting.
• Experience designing and reading tests, with the rigor to act on results.
• Familiarity with sportsbook and casino players, and what a high-value customer values in each product.
• Excellent communicator, able to turn data into clear recommendations for technical and executive audiences.

Mansioni

• Own the lead pipeline with ingestion, enrichment, and scoring that rank prospects.
• Develop creative initiatives to identify new leads and bring in new customers.
• Expand the top of the funnel through new lead sources and partnerships.
• Set the weekly contact plan and routing across executive outreach and scaled channels.
• Build and run the acquisition testing agenda across offers, messaging, and cadence.
• Define how our approach differs for sportsbook versus casino prospects.
• Own acquisition reporting, consolidating it into a single dashboard and maintaining it with analytics partners.
• Set and track weekly and monthly acquisition targets and report on performance against plan.
• Partner with the acquisition executives as their go-to resource for strategic and data needs.

Conoscenze

SQL

Salesforce

BI tools

Data storytelling

Stakeholder management

Analytical mindset

Team collaboration

Strumenti

Power BI

CRM (Salesforce)

Descrizione del lavoro

Fanatics Betting & Gaming is seeking a Sr. Manager of VIP Acquisition Strategy & Growth to own the lead pipeline, scoring, and weekly planning for high-value sportsbook and casino players.

You will drive outreach strategies, test cadences, and dashboards, partnering with analytics teams and executive stakeholders to translate data into growth results. You will own reporting, set targets, and coordinate with acquisition leadership to optimize the customer journey and ensure responsible gaming