Vice President of Sales Development

Affiliates Management Company; Iowa; On-site; USD 140,000 - 190,000; Full time

Job summary

Affiliates Management Company (AMC) seeks a VP of Sales Development to lead business development and revenue growth by combining consultative sales with data analytics and marketing expertise. The role focuses on new business, expanding client relationships, and turning insights into measurable value for financial services, retail, franchises, and marketing agencies.

The position emphasizes data-driven prospecting, campaign collaboration with marketing, and strong CRM governance to maximize

Qualifications

• Bachelor's degree in business, marketing, analytics, finance, or related field.
• 5+ years of experience in business development, full-cycle or consultative sales, marketing, or client growth.
• Demonstrated experience using data and analytics to identify opportunities, prioritize audiences, or inform sales and marketing decisions.
• Understanding of data-driven marketing concepts, including segmentation, targeting, campaign development, lead generation, and performance measurement.
• Ability to translate complex data, analytics, or marketing concepts into clear business value for prospective and existing clients.
• Strong relationship-building, presentation, written communication, decision-making, and problem-solving skills.
• Experience managing a sales pipeline and using a CRM; Salesforce preferred.

Responsibilities

• Lead the full sales relationship, including prospecting, qualification, discovery, presentations, solution development, proposals, and contract discussions.
• Develop new business across financial services, retail and multi-location businesses, franchise organizations, and marketing agencies.
• Use data and analytics to prioritize prospects, segment audiences, identify market opportunities, and support sales strategies.
• Identify and advance cross-sell opportunities across products, services, data capabilities, and marketing solutions.
• Proactively support renewals, retention, upsell, and expansion opportunities within the existing client base.
• Partner with client-facing teams to understand utilization, performance, business needs, and opportunities for growth.
• Work closely with marketing to define target audiences, develop campaigns and messaging, and convert marketing-generated demand into sales opportunities.
• Maintain accurate prospect, opportunity, activity, pipeline, and forecast information in Salesforce or the designated CRM.
• Use client, campaign, market, and pipeline data to inform targeting, forecasting, cross-sell, and account-growth strategies.
• Partner with internal teams to onboard new clients and help clients understand relevant products, services, data capabilities, and marketing applications.
• Represent the organization at industry conferences, meetings, and events to develop relationships and generate opportunities.

Skills

Business development

Data analytics

CRM proficiency

Sales forecasting

Relationship-building

Presentation skills

Education

Bachelor's degree in business, marketing, analytics, finance, or related field

Tools

Salesforce

Job description

We're seeking a VP of Sales Development to lead business development and revenue growth by combining consultative sales with data analytics and marketing expertise. This role will develop new business, expand existing client relationships, and turn data and marketing insights into solutions that create measurable business value. The primary markets include financial services, retail and multi-location businesses, franchise organizations, and marketing agencies.

What You'll Do

• Lead the full sales relationship, including prospecting, qualification, discovery, presentations, solution development, proposals, and contract discussions.
• Develop new business across financial services, retail and multi-location businesses, franchise organizations, and marketing agencies.
• Use data and analytics to prioritize prospects, segment audiences, identify market opportunities, and support sales strategies.
• Identify and advance cross-sell opportunities across products, services, data capabilities, and marketing solutions.
• Proactively support renewals, retention, upsell, and expansion opportunities within the existing client base.
• Partner with client-facing teams to understand utilization, performance, business needs, and opportunities for growth.
• Work closely with marketing to define target audiences, develop campaigns and messaging, and convert marketing-generated demand into sales opportunities.
• Maintain accurate prospect, opportunity, activity, pipeline, and forecast information in Salesforce or the designated CRM.
• Use client, campaign, market, and pipeline data to inform targeting, forecasting, cross-sell, and account-growth strategies.
• Partner with internal teams to onboard new clients and help clients understand relevant products, services, data capabilities, and marketing applications.
• Represent the organization at industry conferences, meetings, and events to develop relationships and generate opportunities.

What We're Looking For

• Bachelor's degree in business, marketing, analytics, finance, or a related field, or equivalent years of experience.
• 5+ years of experience in business development, full-cycle or consultative sales, marketing, or client growth.
• Demonstrated experience using data and analytics to identify opportunities, prioritize audiences, or inform sales and marketing decisions.
• Understanding of data-driven marketing concepts, including segmentation, targeting, campaign development, lead generation, and performance measurement.
• Ability to translate complex data, analytics, or marketing concepts into clear business value for prospective and existing clients.
• Strong relationship-building, presentation, written communication, decision-making, and problem-solving skills.
• Experience managing a sales pipeline and using a CRM; Salesforce preferred.
• Ability to work independently while collaborating effectively across sales, marketing, analytics, and client-service teams.
• Willingness to travel as needed for client meetings, industry conferences, and business-development activities.

Preferred Experience

• Experience selling solutions that combine data, analytics, marketing, technology, or professional services.
• Experience in financial services, retail or multi-location businesses, franchise organizations, or marketing agencies.
• Experience growing existing accounts through renewals, cross-sell, and upsell strategies.
• Knowledge of financial-institution products, marketing practices, or member/customer acquisition strategies.

Why AMC?

Affiliates Management Company (AMC) is a wholly-owned holding company of the Iowa Credit Union League (ICUL) and its operating companies. Located in West Des Moines, Iowa, AMC provides shared services for a family of companies and is focused on helping its businesses grow and deliver meaningful value to clients and consumers.

*Credit and criminal background verification required on all applicants.

AMC is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.