TikTok Shop Growth Manager

Scale Jet; New York (NY); Remote; USD 90,000 - 150,000; Full time

Job summary

Folqs, a fast-growing D2C supplement brand in the United States, is hiring to own the entire TikTok account end-to-end—from shop growth and affiliate programs to creator partnerships and content pipelines. This fully remote role requires a strong track record in running TikTok Shop programs with measurable GMV and fluency in Creator Marketplace tools.

You will lead organic and paid-led strategies, manage influencer outreach, and optimize operations with AI tools, reporting on GMV, orders, CAC,

Qualifications

• 3–5+ years in TikTok creator/affiliate/influencer roles for D2C brands or agencies
• Have personally run a TikTok Shop affiliate program with measurable GMV
• Fluent in TikTok Creator Marketplace and at least one platform (Social Snowball/GRIN/Aspire/Modash/Insense)
• Volume mindset: outreach to 50+ creators per month with data-driven replies

Responsibilities

• Own the TikTok Shop growth strategy with channel P&L thinking and testing roadmap
• Build, manage and scale the TikTok Shop Affiliate Program with creators, onboarding and commissions
• Develop a scalable creator/UGC acquisition engine for content and sales
• Lead Folqs organic strategy including trends, cadence, and community
• Oversee affiliate platform operations (Social Snowball/GRIN/Aspire or equivalent)
• Provide performance reporting on GMV, orders, CAC and creator ROI (not vanity metrics)

Skills

TikTok growth

Creator outreach

GMV focus

Platform knowledge

AI tools

Tools

Social Snowball

GRIN

Aspire

Modash

Job description

FOLQS is a fast-growing D2C supplement brand in the United States (colostrum + beef organs). TikTok is our next major growth channel - we're hiring one person to own the entire account end-to-end: TikTok Shop affiliates, creator partnerships, influencer outreach, and the content pipeline that feeds it all.

What you'll own:

• The overall TikTok Shop growth strategy, including channel P&L thinking, growth targets, testing roadmap, and prioritization across affiliates, content, and paid media
• Build, manage, and scale the TikTok Shop Affiliate Program, including creator sourcing, vetting, onboarding, briefing, commissions, Open Collaboration, Targeted, VIP programs, and relationship management
• Develop a scalable creator and UGC acquisition engine that consistently generates content and creators capable of driving sales
• Run Folqs organic strategy: trends, cadence, community
• FTC-compliant creator briefing
• Performance reporting: GMV, attributed orders, CAC, creator ROI - not vanity metrics
• Affiliate platform ops (Social Snowball / GRIN / Aspire or equivalent)

You are:

• 3-5+ years in TikTok creator/affiliate/influencer roles for D2C e-commerce brands or D2C agencies
• You've personally run a TikTok Shop affiliate program with measurable GMV
• Fluent in TikTok Creator Marketplace + one platform (Social Snowball / GRIN / Aspire / Modash / Insense)
• Volume operator — 50+ creators/month outreach, with reply-rate data
• Strong written English (you brief creators and run outreach)
• Performance-minded - you measure work in conversions and GMV, not followers
• You live and breathe AI tools - daily use for outreach, briefs, content ideation, ops.
• Coachable - you work alongside the founders
• Bonus: Spark Ads / whitelisted content workflow experience, existing creator network in supplement/wellness/beauty, FTC compliance basics

Schedule: Fully remote. Minimum 6-hour overlap with US Eastern Time (10am–4pm ET).