Ticket Operations Manager — Digital Experience Lead

NASCAR; Homestead (FL); On-site; USD 80,000 - 110,000; Full time

Job summary

NASCAR is seeking a Manager, Ticket Operations at Homestead-Miami Speedway to oversee ticket office operations and manage race and commemorative ticket fulfillment. You will drive digital ticketing adoption and partner with internal and external teams to enhance the fan experience.

The role requires leadership across weekend staffing, process improvements, and data insights to support strategies. A bachelor’s degree and ticketing experience are preferred, with travel and event support as needed.

Qualifications

• Minimum two (2) years of experience with ticketing software, preferably Ticketmaster.
• Bachelor’s degree or equivalent combination of education and experience.
• Valid driver’s license in good standing with a clean driving record.
• Advanced proficiency in Microsoft Office, particularly Excel.
• Excellent verbal and written communication skills.
• Previous box office, ticketing, or live event operations experience preferred.
• Proven project management skills with the ability to move initiatives from concept through execution.
• Knowledge of current and emerging technologies impacting ticket sales and operations.
• Self-motivated with the ability to prioritize and work independently.
• Demonstrated leadership skills in a fast-paced, revenue-driven environment.
• Operational knowledge of the Ticketmaster system and experience with Microsoft Dynamics CRM preferred.
• Strong interpersonal, problem-solving, and budget management skills.
• Strategic thinker with the ability to generate innovative ideas.
• Understanding of racing and commitment to delivering an exceptional fan experience preferred.
• Customer-focused with strong attention to detail and accuracy.

Responsibilities

• Oversees all walk-up ticket sales and customer inquiries.
• Hires, staffs, and schedules ticket office personnel and locations.
• Collaborates with the Regional Director of Ticketing, Ticketmaster, internal and external teams, and track partners to develop and execute ticketing strategies.
• Supports the implementation of key Consumer Admissions strategic initiatives.
• Evaluates and recommends improvements to enhance and simplify the digital ticket fulfillment experience.
• Regularly reviews system setup to ensure consistency and an enterprise-wide view.
• Conducts research and provides insights to support commemorative ticket and digital fulfillment decisions.
• Performs other duties as assigned.

Skills

Ticketing software experience

Communication skills

Project management

Leadership

Budget management

Strategic thinking

Attention to detail

Education

Bachelor’s degree or equivalent

Tools

Ticketmaster

Microsoft Dynamics CRM

Microsoft Office

Excel

Job description

NASCAR is seeking a Manager, Ticket Operations at Homestead-Miami Speedway to oversee ticket office operations and manage race and commemorative ticket fulfillment. You will drive digital ticketing adoption and partner with internal and external teams to enhance the fan experience.

The role requires leadership across weekend staffing, process improvements, and data insights to support strategies. A bachelor’s degree and ticketing experience are preferred, with travel and event support as needed.