Territory Sales Representative - Southwest Region

Hultafors Group North America; Commerce (CA); On-site; USD 80,000 - 100,000; Full time

Job summary

Hultafors Group North America is seeking a Territory Sales Manager for California and Arizona. This role involves developing and growing brand portfolios across diverse product lines, driving sales, and optimizing customer relationships to secure sustainable growth.

The ideal candidate will have at least 5 years of experience in sales, preferably in consumer durables, and a strong understanding of relevant product categories. Key responsibilities include managing target accounts and executing sales strategies effectively.

Qualifications

• Minimum 5 years’ experience in similar sales positions.
• Knowledge of consumer durables in Industrial/MRO or Commercial/Construction channels.
• Experience with relevant product categories like levels, work gear, and hand tools.

Responsibilities

• Drive sales and manage target accounts in assigned territory.
• Build customer relationships to increase share of wallet and satisfaction.
• Translate company strategy into growth targets for the territory.
• Collaborate with agencies to enhance account effectiveness.
• Participate in trade shows and dealer events to promote products.
• Gather customer and market insights for product decisions.
• Manage sales pipeline and CRM for execution visibility.

Skills

Sales strategy execution

Customer relationship management

Market intelligence gathering

Account management

Education

Bachelor's degree in business or equivalent

Job description

Overview

Description This position will develop and grow Hultafors Group North America (HGNA) portfolio brands, including Johnson Level, CLC, Hultafors, and other assigned product lines, into strong and sustainable businesses within the Southwest Region (CA and AZ). Incumbent will develop a customer-centric, high-performing territory as well as secure sustainable sales growth and healthy financial performance within assigned territory.

Description This position will develop and grow Hultafors Group North America (HGNA) portfolio brands, including Johnson Level, CLC, Hultafors, and other assigned product lines, into strong and sustainable businesses within the Southwest Region (CA and AZ). Incumbent will develop a customer-centric, high-performing territory as well as secure sustainable sales growth and healthy financial performance within assigned territory.

Key Responsibilities

• Drive Direct Sales & Account Conversion – Independently identify, pursue, convert, and manage target accounts within the assigned territory.
• Manage & Grow Key Accounts – Build strong customer relationships to expand share of wallet, ensure satisfaction, and drive retention. Activate brand and product marketing campaigns within assigned territory and specific key accounts in collaboration with HWNA marketing team.
• Execute Sales Strategy in Territory – Translate company strategy into clear account priorities and actions to achieve territory growth targets.
• Collaborate with & Enable Sales Agencies – Partner with agencies to support existing accounts, execute sales strategies, and provide product, technical, and sales training to enhance effectiveness.
• Represent the Company at Trade Shows & Dealer Events – Participate in regional and national trade shows, dealer meetings, customer events, and industry activities to strengthen relationships, promote brands and products, and generate new business opportunities.
• Provide Market & Customer Insights – Gather and communicate customer, competitor, and market intelligence to inform commercial and product decisions.
• Maintain Sales Discipline & Operational Excellence – Consistently manage pipeline, activity, CRM updates, and reporting to ensure execution rigor and visibility.
• Other duties as assigned.

Requirements

• Bachelor's degree in business or equivalent job experience.
• A minimum 5 years’ experience working in similar positions, preferably selling consumer durables in the Industrial/MRO and/or Commercial/Construction channels.
• In-depth knowledge of relevant product categories (e.g., levels, work gear, hand tools, or related HGNA product lines) is preferred.
• Positive with entrepreneurial experience matched with a process/structure mindset.