Territory Fire Equipment Sales Leader

Firematic; Milford (MA); On-site; USD 110,000 - 150,000; Full time

Benefits offered by this job

Mileage reimbursement for business-tr,

Health, dental, vision, and 401(k)

Job summary

Firematic in Milford, MA is seeking an experienced Sales Manager – Fire Equipment to lead our sales team and drive growth across our product lines. This role carries a territory, develops customer relationships, coaches reps, and collaborates with operations and finance to fulfill orders.

The ideal candidate has 5+ years in B2B sales, a proven record of growth in fire protection or related industries, and strong leadership, communication, and negotiation skills.

Qualifications

• Bachelor’s degree in Business, Marketing, Sales, or related field.
• 5+ years of sales experience with leadership or sales-management experience.
• Experience in fire equipment, fire protection, emergency services, safety equipment, or related industry strongly preferred.
• Proven record of achieving sales growth and meeting revenue targets.
• Strong understanding of B2B sales processes, account management, and business development.
• Demonstrated ability to lead, coach, mentor, and develop sales professionals.

Responsibilities

• Lead, coach, and motivate the fire equipment sales team to achieve and exceed sales and profitability goals.
• Develop and implement territory sales plans aligned with company objectives and growth initiatives.
• Establish sales goals, monitor performance, and hold team members accountable for results.
• Build and maintain relationships with fire chiefs, municipalities, contractors, distributors, industrial customers, and other key decision-makers.
• Identify and pursue new business opportunities while strengthening existing relationships.
• Support sales representatives with major opportunities, presentations, pricing, and negotiations.
• Manage and grow key customer accounts and strategic relationships.
• Travel throughout the assigned territory as needed to support customers and sales team members.

Skills

Leadership

B2B sales

CRM experience

Negotiation

Relationship building

Education

Bachelor’s degree in Business / Marketing / Sales

Tools

CRM software

MS Office

Job description

Firematic in Milford, MA is seeking an experienced Sales Manager – Fire Equipment to lead our sales team and drive growth across our product lines. This role carries a territory, develops customer relationships, coaches reps, and collaborates with operations and finance to fulfill orders.

The ideal candidate has 5+ years in B2B sales, a proven record of growth in fire protection or related industries, and strong leadership, communication, and negotiation skills.