Territory Caterpillar Equipment Sales Pro

Ohio Cat; Upper Sandusky (OH); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

401(k) with company match

Health Insurance

Dental & Vision Insurance

Life & Disability Insurance

Credit union membership

Education scholarships

Job summary

Ohio CAT is seeking a motivated Sales Representative to drive rental equipment sales and new/used Caterpillar construction equipment sales across Marion, Mansfield, Ashland, and surrounding counties. You will develop strategic plans, build long-term customer relationships, and negotiate value-driven transactions that benefit both customers and Ohio CAT.

The role emphasizes technical product knowledge, strong communication, and proactive territory development, with a focus on delivering results

Qualifications

• High school diploma or equivalent required; college degree preferred.
• Minimum of 5 years of experience in the construction equipment industry is stated in the description, but not in a bullet; we reflect primary criteria here as guidance.
• Experience with Caterpillar equipment preferred.
• Previous sales experience required.
• Valid driver’s license with a clean driving record.

Responsibilities

• Sell Caterpillar construction equipment and related services.
• Equipment rental sales.
• Manage territory effectively through strategic planning and execution.
• Build strong customer relationships by demonstrating product knowledge and business insight.
• Negotiate deals that align with customer needs and company goals.
• Maintain accurate records in Sales Link, including leads, opportunities, and account activities.
• Prepare and deliver timely and accurate quotes, contracts, financial documents, and delivery records.
• Collaborate with factory representatives to drive mutually beneficial outcomes.
• Apply professional sales techniques to overcome objections and highlight product features and benefits.

Skills

Sales

Customer relations

CRM

Communication

Negotiation

Education

High school diploma or equivalent

College degree preferred

Tools

CRM software

Job description

Ohio CAT is seeking a motivated Sales Representative to drive rental equipment sales and new/used Caterpillar construction equipment sales across Marion, Mansfield, Ashland, and surrounding counties. You will develop strategic plans, build long-term customer relationships, and negotiate value-driven transactions that benefit both customers and Ohio CAT.

The role emphasizes technical product knowledge, strong communication, and proactive territory development, with a focus on delivering results