A media company located in Chicopee is seeking a Television Multi-Platform Sales Account Executive to generate advertising revenue by engaging with both existing and potential clients. This role involves establishing relationships, preparing sales presentations, and developing advertising strategies to help clients succeed. A Bachelor's degree in Marketing or related field and at least one year of media sales experience are required. Starting salary is $60,000 annually.
Qualifications
Bachelor’s degree or equivalent experience required.
Minimum one year’s experience in sales, preferably in media.
Valid driver’s license with an acceptable driving record.
Responsibilities
Generate advertising revenue through existing and new clients.
Prepare and deliver sales presentations to clients.
Develop advertising schedules with clients and station personnel.
Skills
Sales experience
Communication skills
Relationship building
Advertising knowledge
Education
Bachelor’s degree in Marketing, Advertising or Mass Communications
Tools
Office equipment
Job description
Television Multi-Platform Sales Account Executive page is loaded## Television Multi-Platform Sales Account Executivelocations: MA, Chicopeetime type: Full timeposted on: Posted Todayjob requisition id: REQ-40321The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.* Implements strategies to consistently grow revenue and exceed revenue goals.* Establishes credible relationships with local business community.* Makes sales calls on existing and prospective clients.* Maintains assigned accounts and develops new accounts.* Prepares and delivers sales presentations to clients.* Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.* Provides clients with information regarding rates for advertising placement in all media.* Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.* Works with clients and station personnel to develop advertisements.* Performs other duties as assigned. Requirements & Skills: * Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.* Minimum one year’s experience in sales, preferably in the media field.* Valid driver’s license with an acceptable driving record.* Experience achieving long-range objectives and implementing the strategies and actions to achieve them.* Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.* Starting with $60,000 annualized guarantee