Technical Sales Lead

Stulz Gmbh; Frederick (MD); Hybrid; USD 100,000 - 140,000; Full time

Job summary

STULZ in Frederick, MD seeks a Technical Sales Lead to bridge Sales and Applications Engineering, delivering early-stage technical validation for large HVAC projects. You will support presales, position solutions, and align capabilities with customer needs.

The role focuses on data center and mission-critical markets, requiring travel up to 30% and collaboration with product, marketing, and engineering teams to ensure accurate technical positioning and efficient qualification.

Qualifications

• 4–7 years in Applications Engineering or related HVAC/technical.sales fields.
• Strong knowledge of HVAC systems and psychometrics in data center environments.
• Ability to explain technical concepts to engineering and commercial stakeholders.
• Strong organizational and documentation skills.
• Proficiency with Microsoft Office; CRM/ERP experience preferred.

Responsibilities

• Sales and Application Support: assist presales with technical validation.
• Lead technical review and qualification of complex opportunities before Eng.
• Serve as a technical resource for regional sales teams and reps.
• Travel up to 30% for consultant/customer meetings.
• Collaborate with Applications Engineering, Product Management, and Marketing.
• Provide feedback to improve qualification processes and tools.
• Document system requirements and project assumptions clearly.
• Support development of qualification templates and workflows.

Skills

HVAC design

Applications Engineering

Technical sales support

Data center environments

Psychometrics

Communication

Documentation

Education

Bachelor's degree in Mechanical Engineering

Tools

CRM systems

ERP systems

Microsoft Office Suite

Job description

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Reports To: Technical Business Development Manager

Location: Frederick, MD / Remote work is available for the right candidate

JOB DESCRIPTION

Summary:

The Technical Sales Lead plays a key role in supporting the presales process by providing early-stage technical validation, application insight, and solution alignment for large, often customized, HVAC projects. This role bridges the gap between Sales and Applications Engineering, improving project qualification accuracy and ensuring high-quality technical support for internal teams and external stakeholders.

This position is part of a strategic initiative to build a scalable technical sales organization that supports STULZ's rapid growth in the mission-critical and data center markets.

Essential Duties and Responsibilities:

• Sales and Application Support
• Lead the technical review and qualification of complex opportunities before engagement by Applications Engineering.
• Serve as a technical resource for Regional Sales Managers, Key Account Managers, and Manufacturer Reps to support system design conversations and application alignment.
• Participate in early-stage sales calls and consultant/customer meetings (expected travel up to 30%) to ensure accurate technical positioning and reduce downstream rework.
• Cross-Functional Collaboration
• Collaborate with Applications Engineering, Product Management, and Marketing to ensure technical alignment on capabilities, tools, and documentation.
• Provide feedback to improve qualification processes, application standards, and sales tools.
• Documentation and Process Support
• Ensure clear and complete documentation of system requirements and project assumptions prior to handoff.
• Support the development of qualification templates and processes that improve response time and reduce inefficiencies.
• Career Growth and Development
• This position serves as a potential gateway into future roles of technical sales leadership, sales leadership or product support. This is dependant upon individual performance, interests and customer engagement.

Qualifications:

To succeed in this role, candidates must demonstrate the skills and experience necessary to perform the essential duties effectively. Reasonable accommodation will be made for individuals with disabilities.

• 4 - 7 years of experience in Applications Engineering, HVAC design, technical sales support, or related fields
• Strong knowledge of HVAC systems and psychometrics, particularly in data center or mission-critical environments
• Ability to interpret and communicate technical concepts to both engineering and commercial stakeholders
• Strong organizational and documentation skills
• Proficiency in Microsoft Office Suite; experience with CRM and ERP systems preferred
• Bachelor's degree in Mechanical Engineering or related technical discipline preferred

Preferred but not required:

• Experience working directly with customers, consultants, or sales teams in a pre-sales or technical advisory capacity
• Exposure to highly customized product applications or mission-critical environments