Technical Sales Enablement Manager – HVAC & Building Energy Software

Axiom Path, Inc.; La Crosse (WI); On-site; USD 110,000 - 170,000; Full time

Benefits offered by this job

Health and wellness benefits starting

401(k) matching

Tuition assistance

Student debt support

Paid time off (vacation/holidays)

Parental leave

Job summary

Zohorecruit is hiring a Technical Sales Enablement Manager for HVAC and Building Energy Software in La Crosse, WI. The role connects building-energy software with the field sales team, advancing cloud adoption while supporting desktop platforms.

You will develop enablement programs, create value-based messaging, and partner with sales, product, and customer success to drive measurable customer value through engineering tools.

Qualifications

• Proven experience in technical sales enablement, application engineering, technical training, solution consulting, or related functions.
• Strong technical foundation in HVAC/building energy performance, energy modeling, or economic analysis.
• Experience with TRACE 3D Plus, TRACE 700 or comparable energy modeling platforms.
• Understanding of the specification and basis-of-design processes in commercial HVAC.
• Strong B2B engineering sales and consultative selling capabilities.
• Ability to translate engineering and software capabilities into clear customer value.
• Experience creating structured training programs, content, and enablement curricula.
• Excellent presentation and facilitation skills for distributed teams.

Responsibilities

• Develop strategies to help field sales teams use building-performance software to drive technical selling.
• Lead onboarding and adoption for a cloud-based energy-modeling platform.
• Create migration resources and messaging for moving from desktop to cloud tools.
• Build value-selling frameworks to demonstrate lifecycle economics and energy savings.
• Design and deliver technical training enabling account managers to discuss engineering software.
• Advise on complex opportunities with demonstrations and modeling discussions.
• Create sales materials: guides, resources, content, scripts, and plays.
• Collaborate with sales ops to track opportunities and measure adoption impact.
• Work with product, application, and customer-success teams to translate field feedback into enablement content.

Skills

Technical sales enablement

Application engineering

Technical training

Solution consulting

Technical product marketing

Cross-functional collaboration

Presentation skills

Value messaging

Tools

TRACE 3D Plus

TRACE 700

Salesforce

Job description

Technical Sales Enablement Manager - HVAC & Building Energy Software

La Crosse, United States | Posted on 10/07/2026

Job Description

Technical Sales Enablement Manager - HVAC & Building Energy Software

SECTION 1: EXTERNAL JOB DESCRIPTION

Be Part Of A High-Performing Team

Join a global organization focused on creating comfortable, sustainable, and energy-efficient solutions for buildings, homes, and transportation. This team operates at the intersection of commercial HVAC, building-performance technology, and technical sales, helping commercial teams use sophisticated engineering tools to create measurable customer value.

This role will serve as a key connection point between building-energy software solutions and the broader field sales organization. The position will help drive adoption of next-generation cloud technology while supporting established desktop platforms, partnering closely with sales, product management, application specialists, customer success, and sales operations.

What's In Store For You

• Hybrid schedule in La Crosse, Wisconsin: onsite Monday through Thursday, with flexibility to choose your work location on Fridays based on business needs.
  
• Comprehensive health and wellness benefits beginning on day one.
  
• Family-building benefits, including fertility coverage and adoption/surrogacy assistance.
  
• Paid vacation, holidays, sick leave, parental leave, and volunteer leave options.
  
• 401(k) matching.
  
• Educational and professional development programs, including tuition assistance and student debt support.
  
• Opportunity to influence the rollout and commercial adoption of next-generation cloud-based building-performance technology.
  
• Safety-sensitive role requiring compliance with applicable screening requirements.
  

How You Will Make An Impact

• Develop strategies that help field sales teams use building-performance software to strengthen technical selling and influence equipment specifications.
  
• Lead commercial onboarding and adoption efforts for a next-generation cloud-based energy-modeling platform.
  
• Support the transition from established desktop tools to modern cloud workflows by creating practical migration resources and value messaging.
  
• Build value-selling frameworks that help account managers demonstrate lifecycle economics, operational energy savings, sustainability benefits, and long-term building performance.
  
• Design and deliver technical training programs that enable account managers to confidently incorporate engineering software into commercial conversations.
  
• Serve as a senior technical advisor on complex commercial opportunities, including advanced software demonstrations and building-energy modeling discussions.
  
• Create technical sales materials such as application guides, competitive resources, product content, demonstration scripts, and sales plays.
  
• Partner with sales operations to track software-assisted opportunities and measure the relationship between software adoption and downstream commercial results.
  
• Work closely with product, application, and customer-success teams to translate field feedback and new product capabilities into practical enablement resources.
  

Requirements

Do You Have the Expertise to Lead in Technical HVAC Sales Enablement?

• Proven experience in technical sales enablement, application engineering, technical training, solution consulting, technical product marketing, or a closely related function.
  
• Strong technical foundation in commercial HVAC, building energy performance, building load design, energy modeling, or economic analysis .
  
• Experience with TRACE 3D Plus, TRACE 700, or comparable building energy modeling platforms is strongly preferred.
  
• Understanding of the commercial HVAC specification and basis-of-design process , including how consulting engineers, design-build contractors, and building owners influence equipment selection.
  
• Strong understanding of professional B2B engineering sales and consultative technical selling.
  
• Ability to translate complex engineering and software capabilities into clear customer and commercial value.
  
• Experience creating structured training programs, technical sales content, application guides, demonstrations, or enablement curricula.
  
• Excellent presentation and facilitation skills with the ability to educate and influence distributed technical and commercial teams.
  
• Familiarity with modern cloud-hosted SaaS applications and software adoption or migration strategies.
  
• Experience with Salesforce or comparable CRM platforms used to track pipeline, adoption, or enablement effectiveness.
  
• Strong cross-functional collaboration skills across sales, engineering, product, customer success, and operations.