Technical CRM Campaign Lead - Hybrid, Global Impact

Cheil North America; Plano (TX); Hybrid; USD 85,000 - 120,000; Full time

Job summary

Cheil North America is seeking a Technical Campaign Manager in Plano, TX to keep Samsung CRM campaigns moving from brief to send. You will validate the brief, coordinate with development and QA teams, and ensure campaigns meet SLA.

You will pair with the Senior Technical Campaign Manager to handle day-to-day delivery, build CRM technical skills, and support the LOBs across campaigns while ensuring accurate tracking and documentation.

Qualifications

• 3–4 years in CRM, email marketing or marketing operations at an agency or in-house.
• Working knowledge of segmentation, email HTML and QA tools such as Litmus.
• Hands-on experience with at least one automation platform, such as Adobe Campaign or Salesforce Marketing Cloud.
• Strong attention to detail and the ability to manage several campaigns at once.
• Clear written and verbal communication with clients and development teams.
• Adobe Campaign Business Practitioner certification and hands-on email HTML skills are a strong plus.
• Basic understanding of dynamic personalization, AMP email and STO is a plus.

Responsibilities

• Understand each LOB's campaign requirements and goals.
• Review the technical brief (List Plan, URL Matrix, ALT text, Legal Terms and creative assets) for gaps and errors before it goes to development.
• Follow up with the client on missing or unclear items.
• Keep the campaign calendar and status tracker current for your LOBs.
• Make sure every build moves through development and QA within SLA.
• Flag risks to the timeline early to the Senior Technical Campaign Manager and the client.
• Work with the QA team on test plans, rendering checks in tools such as Litmus, and link and data checks.
• Confirm QA sign-off before each send.
• Identify delays and errors as they happen and give the development team clear fix requirements.
• Gather the facts and timeline for RCA reports to the client.
• Prepare status updates and take part in regular client and internal meetings.
• Maintain playbooks, checklists and brief templates for your LOBs.
• Use AI tools to speed up brief checks, tracking and reporting.

Tools

Litmus

Adobe Campaign

Salesforce Marketing Cloud

Job description

Cheil North America is seeking a Technical Campaign Manager in Plano, TX to keep Samsung CRM campaigns moving from brief to send. You will validate the brief, coordinate with development and QA teams, and ensure campaigns meet SLA.

You will pair with the Senior Technical Campaign Manager to handle day-to-day delivery, build CRM technical skills, and support the LOBs across campaigns while ensuring accurate tracking and documentation.