Tech-Driven B2B Digital Marketing Lead

Schulte Staffing; Peabody (MA); On-site; USD 41,000 - 48,000; Full time

Job summary

Schulte Staffing Solutions is seeking an experienced Digital Marketing Specialist to drive lead generation, revenue growth, brand awareness, and product marketing within technical B2B markets.

You will manage the website, SEO, digital ads, graphic design, technical content, social media, and video production, collaborating with engineering and sales teams while maintaining brand consistency across campaigns.

Qualifications

• Bachelor's degree in Marketing or related field.
• 3+ years of marketing experience in technical B2B environments.
• Experience managing websites and CMS platforms.
• Strong understanding of SEO, analytics, and digital campaigns.
• Proficiency with Adobe Creative Cloud and content creation.

Responsibilities

• Manage and update company website content, UX, and functionality.
• Plan and execute SEO strategies including keyword research and on-page optimization.
• Run digital advertising campaigns (Google Ads) and landing pages for campaigns.
• Create technical marketing content and multimedia assets.
• Develop and publish social media content and video assets.
• Support trade shows, webinars, and events with digital content.

Skills

Digital marketing

Content writing

Project management

Collaborative team

Education

Bachelor's degree in Marketing

Tools

Umbraco CMS

Adobe Creative Cloud

Google Analytics

Google Ads

Job description

Schulte Staffing Solutions is seeking an experienced Digital Marketing Specialist to drive lead generation, revenue growth, brand awareness, and product marketing within technical B2B markets.

You will manage the website, SEO, digital ads, graphic design, technical content, social media, and video production, collaborating with engineering and sales teams while maintaining brand consistency across campaigns.