Tax SDR: Build Pipeline & Book Appointments

Thomson Reuters; Ann Arbor (MI); On-site; USD 67,000 - 124,000; Full time

Job summary

Thomson Reuters in the United States seeks a Sales Development Representative (SDR) to generate qualified leads and nurture prospects within new and existing clients. The SDR will move unidentified leads to scored leads and book appointments with Account Executives, using outbound calls, email, video and social media to reach decision makers.

You should have 1+ years of B2B or B2C inside sales experience, strong storytelling and CRM proficiency, and MS Office skills.

Qualifications

• One or more years of B2B or B2C inside sales experience.
• Outbound prospecting experience, successfully generating new business
• An ability to tell a story with enthusiasm, communicate and influence others over phone, email, video
• Strong time management/organization skills
• Proficient with Microsoft Office, sales automation, CRM (customer relationship management) and/or web-based software programs
• Goal oriented, driven to succeed
• Technical aptitude for learning products, solving problems and relating to people
• Collaborative/Team player
• High School diploma or equivalent required, 4-year degree (BA, BS) preferred

Responsibilities

• Make outbound phone calls to customers and prospects to set appointments for sales teams.
• Identify, generate and qualify new sales leads through customer analytics, predictive marketing processes, and existing customers.
• Explain the benefits of Thomson Reuters products and services to potential clients in a concise manner that creates further product curiosity.
• Prospect new customers and leads assigned as part of a pooled resource group.
• Understand specific customer archetypes and needs which are most prevalent within the subsegment and territory.
• Prospect identification, acquisition of contact data.
• Run sales campaigns including creating sequenced email & video campaigns to create new sales opportunities.
• Utilize social media platforms to connect and further score potential leads.
• Provide a feedback loop to Marketing on effectiveness of demand generation campaigns.
• Provide a feedback loop to Value Proposition on effectiveness of persona and product packaging.
• Use an automated and insight-driven Salesforce workflow to progress deals.
• Pilot new sales enablement tools.
• Track qualifying data in CRM to properly score leads.
• Key goals include volume of pipeline generated, number of appointments set, value of total pipeline created, total revenue of deals closed from appointments set, lead to response time.

Skills

B2B/B2C inside sales

Outbound prospecting

Storytelling/communication

Time management

CRM proficiency

Microsoft Office

Goal orientation

Technical aptitude

Team collaboration

Education

High school diploma or equivalent

Bachelor’s degree preferred

Tools

Salesforce

Job description

Thomson Reuters in the United States seeks a Sales Development Representative (SDR) to generate qualified leads and nurture prospects within new and existing clients. The SDR will move unidentified leads to scored leads and book appointments with Account Executives, using outbound calls, email, video and social media to reach decision makers.

You should have 1+ years of B2B or B2C inside sales experience, strong storytelling and CRM proficiency, and MS Office skills.