Talent Brand Growth Manager

Content Creators; Northern (KY); Hybrid; USD 160,000 - 210,000; Full time

Benefits offered by this job

Equity plan

Job summary

TRM Labs is seeking a Brand Growth Marketing Manager to expand our talent brand reach and community presence. You will drive growth marketing, channel strategy, and community activation, partnering with the Talent Brand Storyteller to scale content across social channels, events, partnerships, and technical communities.

You’ll own campaigns, manage community and event programs, test new channels, and leverage performance data to improve our approach.

Qualifications

• 3–6 years of experience in growth marketing, community marketing, employer brand, events, or a related field.
• Experience executing campaigns across social, community, event, or partnership channels.
• Strong project management skills and the ability to manage multiple initiatives from planning through execution.
• Experience supporting events, sponsorships, meetups, or community programs.
• Familiarity with paid social and digital distribution, particularly LinkedIn.
• Strong written communication and an eye for how content should be adapted across different channels.
• Comfortable using data to evaluate performance and improve campaigns.
• High ownership and resourcefulness, with the ability to move quickly in a high-growth environment.

Responsibilities

• Execute talent brand campaigns across organic and paid social, events, partnerships, and community channels.
• Partner with Talent + Marketing teams to adapt content across channels and formats.
• Coordinate TRM’s presence at conferences and events, including speaking submissions and sponsorships.
• Build relationships with technical communities, universities, and other talent partners.
• Help host community programs, including meetups, panels, and virtual events.
• Manage paid campaigns and sponsorships across LinkedIn, newsletters, and relevant technical communities.
• Track campaign performance, community engagement, and talent pipeline influence; recommend improvements.
• Identify and test new channels and programs to expand reach with priority talent segments.

Skills

Growth marketing

Community marketing

Employer brand

Events

Partnerships

Data-driven

Written communication

Tools

LinkedIn Ads

Newsletter platforms

Job description

TRM Labs is seeking a Brand Growth Marketing Manager to expand our talent brand reach and community presence. You will drive growth marketing, channel strategy, and community activation, partnering with the Talent Brand Storyteller to scale content across social channels, events, partnerships, and technical communities.

You’ll own campaigns, manage community and event programs, test new channels, and leverage performance data to improve our approach.