Business Development Manager, Digital Brand Growth

PLTFRM; Los Angeles (CA); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Competitive salary

401K + Company match

Unlimited PTO

Opportunity to work with leading CPGs

Job summary

PLTFRM is seeking a Business Development Manager to drive growth in our Digital business by identifying and engaging consumer brands that can benefit from our capabilities. This strategic, hands-on role builds targeted lists, learns partner brands, and creates thoughtful outreach to open doors.

You will collaborate with Growth, Business Development and Marketing to turn conversations into opportunities and may lead a team as we scale the function.

Qualifications

• 5+ years of experience in sales development, business development, growth or new business.
• Experience working with or selling to consumer brands, ideally within an agency, e-commerce, digital or marketing environment
• Experience engaging senior decision-makers across e-commerce, digital and marketing
• Strong research skills and the ability to turn what you learn about a brand into relevant, compelling outreach
• Excellent written and verbal communication skills
• Organized, proactive and comfortable owning your work from strategy through execution
• Experience with HubSpot or a similar CRM
• A strong understanding of consumer brands and how they grow across digital and retail
• Interest in helping build the function and potentially leading a team over time

Responsibilities

• Build and manage a targeted list of consumer brands based on PLTFRM’s growth priorities
• Research brands to understand their business, digital presence and where PLTFRM can add value
• Identify and engage senior leaders across e-commerce, digital, marketing and executive leadership
• Create personalized outreach across email, LinkedIn, events, trade shows and other channels
• Partner with Business Development and Growth leaders to qualify prospects and create new opportunities
• Work with Marketing on targeted campaigns and outreach to priority brands
• Own prospect and pipeline activity in HubSpot, tracking engagement, meetings and opportunities
• Help build the sales development approach and processes as the function grows

Skills

Sales development

Consumer brands

Research skills

Outreach

HubSpot CRM

Communication

Tools

HubSpot

Job description

PLTFRM is seeking a Business Development Manager to drive growth in our Digital business by identifying and engaging consumer brands that can benefit from our capabilities. This strategic, hands-on role builds targeted lists, learns partner brands, and creates thoughtful outreach to open doors.

You will collaborate with Growth, Business Development and Marketing to turn conversations into opportunities and may lead a team as we scale the function.