SVP, B2B & ABM Strategy Leader

Digitas North America; Chicago (IL); On-site; USD 180,000 - 269,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental leave

Family care leave

Tuition reimbursement

Flexible time off

Job summary

Digitas is seeking an SVP, B2B & Account-Based Marketing Strategy to set the vision and elevate our B2B/ABM approach for enterprise clients. You will guide senior client engagements and lead growth across Digitas' B2B practice, shaping frameworks, playbooks, and measurement standards.

You will translate shifts in buyer behavior, technology, data and content into differentiated offerings, orchestrating cross-disciplinary teams to drive revenue impact and scalable activation across accounts.

Qualifications

• Deep knowledge of enterprise B2B buying dynamics and ABM.
• Strong executive presence and stakeholder influence.
• Experience building scalable frameworks and playbooks.

Responsibilities

• Define and evolve enterprise B2B and ABM strategy across clients.
• Translate shifts in buyer behavior and data into agency offerings.
• Lead executive workshops and high-impact engagements.
• Diagnose maturity and map transformation roadmaps.

Skills

B2B strategy

ABM

Executive leadership

Client advisory

Data-driven

Tools

ABM platforms

CRM

Marketing automation

Job description

Digitas is seeking an SVP, B2B & Account-Based Marketing Strategy to set the vision and elevate our B2B/ABM approach for enterprise clients. You will guide senior client engagements and lead growth across Digitas' B2B practice, shaping frameworks, playbooks, and measurement standards.

You will translate shifts in buyer behavior, technology, data and content into differentiated offerings, orchestrating cross-disciplinary teams to drive revenue impact and scalable activation across accounts.