Studio General Manager

Club Pilates; Brea (CA); On-site; USD 70,000 - 85,000; Full time

Benefits offered by this job

Uncapped commissions

Job summary

Club Pilates is seeking a General Manager to drive daily membership sales, generate leads, and foster a high-performance sales culture while delivering an exceptional member experience.

You will lead from the front, hit personal sales goals, mentor a results-driven team, and own studio operations with a strong emphasis on metrics and movement.

Qualifications

• 2+ years of sales leadership experience in fitness, hospitality, or service-based industries.
• Proven track record of meeting and exceeding personal and team sales goals.
• High-energy leadership style with ability to train and manage a small team.
• Strong interpersonal and written communication skills.
• Proficient in CRM systems and sales reporting tools.

Responsibilities

• Lead sales and lead generation efforts to drive memberships and revenue.
• Set and monitor team KPIs; conduct weekly strategy meetings and monthly reviews.
• Enhance member experience and retention through proactive engagement and milestones.
• Recruit, onboard, and coach a sales/front-desk team; drive training and incentives.
• Oversee studio operations, schedule staff, ensure cleanliness, and compliance with policies.

Skills

Sales leadership

CRM proficiency

Team coaching

Interpersonal skills

Fitness passion

Tools

CRM systems

Sales reporting tools

Job description

As a General Manager, your #1 priority is driving daily membership sales, generating leads, and creating a high-performance sales culture—all while delivering a world-class member experience.You’ll lead from the front by hitting personal sales goals, developing a strong in-studio community, and mentoring a results-driven team. This is a sales-first leadership position ideal for someone who thrives on metrics, motivation, and movement. Compensation: $70,000-$85,000 base salary + uncapped commission & performance bonuses.

Key Responsibilities

Sales & Lead Generation (Top Priority)

• Consistently meet and exceed personal and team sales goals
• Drive weekly lead generation through:
  • Local business outreach
  • Grassroots events and pop-ups
  • Referral programs
  • Community engagement partnerships
• Execute the LASER sales process to convert leads to long-term members
• Collaborate with ownership to forecast and execute against weekly/monthly revenue targets

Strategic Planning & Performance Management

• Set clear team KPIs and revenue goals with aligned daily/weekly action plans
• Lead weekly strategy meetings and monthly sales reviews
• Leverage reports to identify performance gaps and implement solutions
• Optimize all studio revenue streams: memberships, class packages, and retail

Retention & Member Experience

• Build rapport with every member to support satisfaction and retention
• Address and resolve member concerns with urgency and care
• Implement proactive strategies like check-ins for low-usage members, milestone rewards, and VIP member touchpoints
• Monitor daily retention reports and manage follow-up tasks

Team Leadership & Culture

• Recruit, onboard, and develop an exceptional sales and front desk team
• Deliver regular sales training, coaching, and role-play sessions
• Motivate the team to exceed targets with a clear path to commissions and incentives
• Uphold Club Pilates's brand values through consistent team accountability and culture building

Studio Operations

• Oversee day-to-day operations, cleanliness, and presentation of the studio
• Manage staff schedules and class coverage to ensure optimal studio flow
• Ensure tech functionality and submit support tickets as neededEnforce compliance with local, state, and federal labor laws and Rumble policies
• Be onsite full-time, including evenings and weekends as required

Qualifications

• 2+ years of sales leadership experience, ideally in fitness, hospitality, or service-based industries
• Proven success in hitting personal and team sales goals
• High-energy leadership style with the ability to inspire, train, and manage a small team
• Strong interpersonal and written communication skills
• Proficient in CRM systems and sales reporting tools
• Highly organized and detail-oriented with a passion for problem-solving
• Passionate about fitness