Strategic West Regional Sales Leader

Reading Truck Group; Nevada; On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Health benefits

401(k) with company match

Paid parental leave

Tuition reimbursement

Career growth & development

Paid time off

Employee discounts

Job summary

Reading Truck Group is seeking a Regional Sales Manager to drive growth across the West and surrounding states. You will own sales objectives, expand the distributor and customer base, and partner with Engineering and Operations to meet fleet and production needs.

The ideal candidate has 5+ years in outside sales, strong relationship-building skills, and proficiency with Salesforce and MS Office. This role emphasizes strategic account management and cross-functional collaboration.

Qualifications

• 5+ years of outside sales experience with a proven track record of growth.
• Strong ability to develop trusted customer, distributor, and internal partnerships.
• Ability to understand customer needs, identify opportunities, solve problems, and make sound business decisions.
• Excellent presentation, negotiation, prioritization, and territory management skills.
• Bachelor’s degree in Business, Marketing, or related field preferred; proficiency with Salesforce and Microsoft Office.

Responsibilities

• Drive Sales & Profitability: Own and deliver sales and profit objectives across your assigned territory, identifying opportunities to accelerate profitable growth.
• Expand the Market: Grow Reading Truck’s customer and distributor portfolio by developing new relationships, expanding the customer base, and opening doors in new markets.
• Grow Fleet Business: Identify and develop opportunities with regional fleets, partnering with Engineering on custom body solutions and Operations on capacity, lead times, and production requirements.
• Know the Competition: Stay ahead of market and competitive activity—including products, locations, services, positioning, and emerging trends—and turn those insights into actionable information for sales leadership.
• Improve How We Work: Identify opportunities to strengthen internal and customer-facing processes, improving safety, quality, delivery, cost, and the overall customer experience.
• Deliver on Customer Expectations: Balance customer needs with operational capabilities, setting clear and realistic expectations around pricing, lead times, production requirements, and delivery.
• Support the Customer: Partner with internal teams to help resolve service and warranty needs while maintaining strong, long-term customer relationships.
• Step Up & Contribute: Take on additional responsibilities and opportunities that support the team, our customers, and the continued growth of Reading Truck.

Skills

Sales experience

Relationship building

Business acumen

Communication

Territory management

Education

Bachelor's degree

Tools

Salesforce

Microsoft Office

Job description

Reading Truck Group is seeking a Regional Sales Manager to drive growth across the West and surrounding states. You will own sales objectives, expand the distributor and customer base, and partner with Engineering and Operations to meet fleet and production needs.

The ideal candidate has 5+ years in outside sales, strong relationship-building skills, and proficiency with Salesforce and MS Office. This role emphasizes strategic account management and cross-functional collaboration.