Strategic Website Manager & Content Architect

Paycom; Lynchburg (VA); On-site; USD 62,000 - 68,000; Full time

Benefits offered by this job

Generous vacation

Tuition remission

Comprehensive insurance

Retirement plans

Flexible spending account

Job summary

University of Lynchburg seeks a Website Manager & Content Strategist to own the university’s digital presence. This role drives content strategy, web performance, and AI-driven discoverability, serving students and the community while aligning marketing goals with technical execution.

The candidate will manage WordPress/Elementor, audit information architecture, ensure WCAG 2.1 AA compliance, and lead analytics, SEO, and AI-assisted content tools.

Qualifications

• 5+ years of progressive experience in website management, digital content strategy, or web marketing.

Responsibilities

• Own the University's digital presence as Website Manager & Content Strategist.
• Develop and enforce content strategy, governance, and editorial standards across platforms.
• Perform hands-on WordPress/Elementor updates; optimize IA and navigation.

Job description

University of Lynchburg seeks a Website Manager & Content Strategist to own the university’s digital presence. This role drives content strategy, web performance, and AI-driven discoverability, serving students and the community while aligning marketing goals with technical execution.

The candidate will manage WordPress/Elementor, audit information architecture, ensure WCAG 2.1 AA compliance, and lead analytics, SEO, and AI-assisted content tools.