Strategic Regional Sales Lead – Buying Groups

Red Bull GmbH; Dallas (TX); On-site; USD 85,000 - 132,000; Full time

Benefits offered by this job

Medical, Dental & Vision

401k Match

PTO & Holidays

Tuition Reimbursement

Life Insurance

Job summary

Red Bull North America, Inc. seeks a Regional Sales Manager for Buying Groups to lead partnerships, drive distribution, pricing, and promotions with IBC and DP partners. You will translate customer priorities into practical programs, negotiate incentives, and oversee field execution to meet Red Bull standards.

The role emphasizes strong relationship building, strategic thinking, and a results-driven approach in a fast-paced beverage environment. Open to U.S.

Qualifications

• 4+ years of sales and key account experience in beverage/CPG/FMCG industries or within DSD operations.
• Experience with chains across multiple channels (grocery and/or convenience preferred).
• Strong analytical skills and ability to use data sources to drive decisions.
• Excellent communication and active listening skills.
• Self-motivated and able to work independently.

Responsibilities

• Develops and executes buying group partnerships across assigned groups.
• Builds relationships with Buying Group leadership, DP partners, and cross-functional teams.
• Drives distribution, pricing, promotions, merchandising, and display execution.
• Manages programs, incentives, and onboarding transitions for members.
• Provides business insights to influence promotion, price, and coverage decisions.

Skills

Sales & Key Account management

Relationship building

Analytical thinking

Communication

Tools

Microsoft Excel

PowerPoint

Job description

Red Bull North America, Inc. seeks a Regional Sales Manager for Buying Groups to lead partnerships, drive distribution, pricing, and promotions with IBC and DP partners. You will translate customer priorities into practical programs, negotiate incentives, and oversee field execution to meet Red Bull standards.

The role emphasizes strong relationship building, strategic thinking, and a results-driven approach in a fast-paced beverage environment. Open to U.S.