Strategic Regional Key Account Manager — Beverages

Diageo; United States; Remote; USD 101,000 - 168,000; Full time

Benefits offered by this job

Healthcare benefits

Annual incentive

Stock awards

Job summary

Diageo is seeking a Regional Account Manager to lead strategic development and execution of the Spirits portfolio across regional and national grocery accounts in Florida. You will serve as the key liaison between the customer, Diageo teams, and distributor partners to drive growth and program execution.

In this role you will develop annual operating plans, manage budgets and trade spend, and lead cross-functional collaboration to deliver volume, revenue, share and distribution targets.

Qualifications

• Bachelor’s degree required; MBA preferred.
• 5+ years in customer/account management within CPG, Beverage Alcohol, or a 3-tier sales environment.
• Strong commercial acumen with budgeting, negotiation, and ROI management.
• Proven ability to lead cross-functional teams and manage distributor collaboration.

Responsibilities

• Develop and execute Annual Operating Plans (AOP) for assigned accounts, aligning Diageo and customer growth goals.
• Build and maintain strong customer relationships across buying, merchandising, marketing, operations, and executive teams.
• Lead development and sell-in of quarterly programming, assortment reviews, and innovation launches to support the annual plan.
• Drive value creation through price mix optimization, promotion, and visibility.
• Assess risks and opportunities throughout the year and take corrective actions as needed to achieve goals.
• Serve as hub between sales, shopper marketing, category development, eCommerce, insights, and business development teams.
• Collaborate with distributor KAMs and Diageo Directors to ensure local market alignment and execution.
• Manage budgets and trade spend to deliver strong ROI.

Skills

Bachelor's degree

MBA

CPG / Beverage experience

Strategic account management

Data-driven selling

Negotiation

Cross-functional leadership

Travel 30-40%

Excellent communicator

Education

Bachelor's degree

MBA or equivalent

Tools

Nielsen

IRI

Circana

Job description

Diageo is seeking a Regional Account Manager to lead strategic development and execution of the Spirits portfolio across regional and national grocery accounts in Florida. You will serve as the key liaison between the customer, Diageo teams, and distributor partners to drive growth and program execution.

In this role you will develop annual operating plans, manage budgets and trade spend, and lead cross-functional collaboration to deliver volume, revenue, share and distribution targets.